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What is Argument?. Thomas Freeman WRIT 122. Three Rhetorical Analysis. There are three ways in which a person can argue their position. These ways consist of ethos, logos and pathos. These different appeals allow your argument to be based on character, as well as facts and reasoning. . Ethos.

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what is argument

What is Argument?

Thomas Freeman

WRIT 122

three rhetorical analysis
Three Rhetorical Analysis
  • There are three ways in which a person can argue their position. These ways consist of ethos, logos and pathos.
  • These different appeals allow your argument to be based on character, as well as facts and reasoning.
ethos
Ethos
  • Ethos is the Greek word from which ethics is derived.
  • Ethos refers to establishing the reliability and trustworthiness of the writer of an argument.
  • There are 2 types of ethos, invented and situated.
  • Invented ethos is the tone created by the writer through the presentation. Situated is pre-existing knowledge and experience that sets the tone.
ethos contd
Ethos Contd.
  • Through tone, an author's character and attitude toward his/her audience and subject becomes clear to the audience: this forms the basis of the author's ethical appeal.
  • The author's character is what gives value to the ideas in the argument and thus provides support for the arguments since the audience trusts the speaker.
logos
Logos
  • Logos is the Greek word for Logic.
  • Logos is an argument from a logical and reasoning standpoint.
  • These arguments are based on facts, evidence and reason, in an attempt to have the audience accept your claim.
  • Logical arguments are referred to as inartistic appeals by Aristotle.
  • Logical arguments are often tested to prove their credibility.
pathos
Pathos
  • Pathos is also a Greek word for suffering or experience.
  • Pathos is a type of rhetorical appeal based on emotion.
  • Because these are based on emotion they are very effective in determining what people think or believe.
  • Many types of advertisement are based on emotion.
the end
The End

Remember that everything is an argument………EVERYTHING!