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Mastering Social Web Data Mining Techniques

Learn the essentials of data mining the social web from Developer Evangelist Gary Short. Explore lexical diversity, competitive analysis, and more using real-world tweet data. Discover how to extract valuable insights from popular brands and top posters.

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Mastering Social Web Data Mining Techniques

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  1. Data Mining The Social Web By Gary Short Developer Evangelist Developer Express

  2. Introduction • Gary Short • Developer Evangelist • gary@garyshort.org • garys@devexpress.com • www.garyshort.org • @twitter

  3. What About You Guys?

  4. Why Bother Data Mining The Social Web?

  5. How do we Data Mine The Social Web?

  6. My Set UP

  7. Today’s Sample • ~6,000 tweets • Mention • Apple • Google • Microsoft • Doesn’t include last night’s announcement 

  8. Lexical Diversity

  9. Competitive Analysis

  10. Lexical Diversity by Brand

  11. Top 10 Popular Words

  12. Top 10 Posters by Volume

  13. Proportion Of Geo Coded Tweets

  14. Questions • gary@garyshort.org • garys@devexpress.com • @twitter

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