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Did the Pandemic Change How Marketers Market

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Did the Pandemic Change How Marketers Market

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  1. NAVAMARGH Did the Pandemic Change How Marketers Market?

  2. It is pretty evident with more people spending more time online and businesses eager to capitalize on the trend and boost their online presence, marketing will be different. Marketers will have to adapt the realities of this new world.

  3. H T T P S : / / N A V A M A R G H . C O M / This shows a shift in people’s behaviour and that they have started embracing the online realm. As we interact with different technologies and begin to enjoy the experience, tech is becoming a regular part of our lives — pandemic or no pandemic. 03

  4. The statement “you are competing with your competitors” will be replaced with “you are competing with the last best experience your customer had.” The slow and gradual change in customer expectations has been fueled by digital transformation. Companies need to ensure a more personalized experienced to their customers in the entire customer journey 04

  5. H T T P S : / / N A V A M A R G H . C O M / We always knew relationship was a BIG thing, but now it is EVERYTHING. This is even more important for sales as there has been a need to shift to a virtual sales environment. 05

  6. DIGITAL MARKETING Agile and agility was more a tech term; however, the pandemic has required marketers to adapt and adopt change at an uncomfortable rate. Agility will be a Key Competitive Advantage. Digital marketing will be a key factor when strategies are developed for its ability to scale at a much faster rate. 06

  7. H T T P S : / / N A V A M A R G H . C O M / With the rise in digital and companies working on a digital marketing plan, the need to capture and retain customer attention is even more important. It will be important for marketers to use the best tools, technologies and AI to stand out. 07

  8. DIGITAL MARKETING The need to better analyze data. Data has and will always be a key factor. The better marketers can read and interpret data, the better will be their strategy and execution. 08

  9. GET IN TOUCH 28 Rosebank Dr., Scarborough anupam@navamargh.com 416.321.9506 09

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