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Struggling with high returns? 3D product modeling services bring accuracy & realism to online furniture shopping, helping customers make informed choices. Boost conversions with lifelike 3D visuals today!Visit Us:-https://www.picsmatic.com/boost-sales-reduce-returns-3d-furniture-modeling.html
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How 3D Product Modeling & Rendering Cuts Return Rates by 20% A Case Study By PicsMatic
20% Reduced Returns with 3D Modeling for a Furniture Company Discover how our 3D product modeling services reduced furniture return rates through better visualization, improving overall customer experiences.
The Client A China-based furniture retailer specializing in customizable indoor and outdoor furniture.
The Requirement Struggling with consumer engagement, the client needed 3D-rendered images with a white background, lifestyle images to portray their products in realistic settings, and web-optimized, 360-degree product views for better visualization.
Project Complexity • The client had stringent QA and technical requirements, starting from precise camera angles and focal lengths to specific f-stops and perspectives. We also had to handle: • Volume of Deliverables: For each SKU, we had to create 10 visuals—5 angle shots (white background), 3 close-up renders, 2 lifestyle images, and 3 scale reference shots with human figures. • Precision Texturing & Modeling: Close-up shots demanded ultra-detailed textures, replicating materials accurately. • Complex Lifestyle Renders: Realistic scenes required detailed props and lighting arrangements.
Our Solution • Understanding Project Requirements through Client-Provided Images: We used client-provided images to gauge camera angles, perspectives, and focal length and devise a blueprint for accurate 3D product modeling & rendering. • 3D Modeling & Texturing: We used 3ds Max, Maya, and Blender for modeling and Substance Painter and Photoshop for realistic texturing, using procedural materials and curated asset libraries. • Systematic Batch Production: We thenset up a structured pipeline to ensure efficient delivery of 10 visualization assets for each SKU.
Our Solution • Web-Optimizing 3D Assets: GLB models for 360-degree visualization were created to ensure high fidelity, 60fps performance, and fast web loading. • Lifestyle Image Creation: We built a versatile asset library with reusable 3D elements in multiple settings of realistic lighting, shadows, and material accuracy for future renders.
Project Outcomes • The 3D product models and renders we delivered surpassed all quality benchmarks and eventually resulted in the following: • 25% Increase in Online Engagement • 19% More Conversions • 20% Reduction in Return Rates • 30% Increase in Average Session Duration
Enhance Product Visualization with 3D Product Modeling Get in touch at info@picsmatic.com or visit our website to discover how our furniture photo editing and rendering services can help you improve customer engagement. Read the full case study here. +1 585 283 0055 , +44 203 514 2601 www.picsmatic.com info@picsmatic.com