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3M Scotchgard Interior / Exterior Protector PowerPoint Presentation
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3M Scotchgard Interior / Exterior Protector

3M Scotchgard Interior / Exterior Protector

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3M Scotchgard Interior / Exterior Protector

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  1. 3M ScotchgardInterior / Exterior Protector

  2. Part of a Comprehensive Line of Solutions 3M Interior & Exterior Cleaning Products Window Film Scotchgard™ Paint Protection Film Car Wraps Scotchgard™ Interior Protectors Scotchgard™ Exterior Paint Protector 3M™ Headlight Restoration No competitor offers a broader range of professionally applied solutions

  3. Scotchgard Vehicle Protection Package Scotchgard is one of the most recognized, well-established brands in the interior/exterior protector category Highly effective products Products are backed by a comprehensive service agreement Customer confidence can be bolstered by the fact that a $25 billion, Fortune 100 company are standing behind claims

  4. Profit Example Cost of Goods: $150 per vehicle(based on 30 pack commitment) Labor < 1 hour(We will train your staff) Observed retail: $595 + Based on these figures, adding 3M Scotchgard Chems to 5 cars per week will result in an annual net profit of: $115,700

  5. Comprehensive Service Agreement • Agreement Overview/Benefits: • New Vehicle (previously untitled, unlimited mileage): • Three- or five-year agreement to clean, repair or replace affected area • Certified Pre-Owned Vehicle (up to OEM’s standards for CPO classification and mileage): • Three- or five-year agreement to clean, repair or replace affected area • Used Vehicle (up to five previous model years, unlimited mileage): • Three- or five-year agreement to clean or repair affected area • Paint Protector: Damages by dirt, grime, mud, bugs, bird droppings, tree sap, water spotting, acid rain, industrial fallout or experiences weather-induced fading, loss of gloss or oxidation • Leather/Vinyl Protector: If the vehicle leather covered seats, leather covered interior surfaces or vinyl covered interior surfaces crack or fade, or become stained by a water-based or oil-based liquid • Carpet Protector: Oil or water-based stains • Fabric Protector: Oil or water-based stains • Transferable: Yes, one time for $25 • Loss of Use of Vehicle Coverage: One day, up to $40 • Contract Provider: 3M Comprehensive agreement backed by 3M

  6. Comprehensive Program Chemicals Administration / Registration Service Agreement Strong brand and product efficacy alone is not sufficient,customers require complete program strength

  7. Chemical Components Scotchgard Protector products include (from left to right) Carpet Protector, Paint Protector, Leather and Vinyl Protector and Fabric Protector

  8. Registering a Service Agreement Developer Auto Dealership Copy of sold agreement Blank agreement Copy to customer Dealership Customer Fulfillment Montage 3 • 3M will provide dealerships or developers with blank 3-part forms • Dealership will complete the form and provide a copy to the customer • Dealership can register the agreement orsend hard copy to 3M or Developer for registration • The client receives a welcome letter from 3M, signifying the purchase

  9. Making a Claim Auto Dealership Dealership Customer Montage 3 The dealership or client may make a claim by calling 3M directly

  10. The Power of 3M’s Brands 3 • 60%+ brand awareness among U.S. consumers • The 3M brand stands for trust, leadership, quality and innovation • One of the 25 most innovative companies in the world • 90%+ brand awareness amongst U.S. consumers • Scotchgard has 99% recognition among women • 80%+ of vehicle purchase decisions are influenced by women • 43% of the vehicle purchase decisions are made by women. Offer your customers a product backed by a name they already know and trust.

  11. The 3M Brands • If you believe a Power Brand helps: • Sell more product • Shorten the sales cycle • Improve CSI • Improve Trust with the Dealership • Improve the buying experience • Add to factors that bring a customer back • Then what better brand can you name to help you achieve these benefits than 3M and Scotchgard? 3

  12. Questions?