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Scuola Secondaria di 1° grado Don Minzoni Progetto Comenius “Reclamo Pro Europa Cogitans” school year 2008/2009. Questionnaire: “The mental hygiene effects of ADVERTISING” from Budapesti Egyetemi Katolikus Gimanàzium Budapest,Ungheria.

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Scuola Secondaria di 1° gradoDon MinzoniProgetto Comenius“Reclamo Pro Europa Cogitans”school year 2008/2009
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Questionnaire:“The mental hygiene effects of ADVERTISING”from Budapesti Egyetemi Katolikus Gimanàzium Budapest,Ungheria
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The questionnaire “The mental hygene effects of ADVERTISING”, is made up of a set of

10 questions, about the effect of advertising on teenagers.

130 students from the third classes answered the questions

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The first question is about the main objective of an advertisement
  • 89 students (68,5%) think that the main objective of an advertisement is connected to money;
  • 28 students (21,5%) think that spots inform people.
  • Only one student thinks that ( 1 % ) AD makes life

easier

  • While 12 students ( 9% ) say that Ad is a mean of entertaintmemt
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Question n.2

  • Does a cereal Ad train you a healthier lifestyle?
  • 32 students (25,5%) think that it advertises an exact company and cannnot train you a healthier lifestyle.
  • 81 students (62%) think that it names beneficial ingredients
  • Only 2 students(1,5%) think that people don’t know scientific terms so they cannot understand the message
  • 11% of them say yes
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Question n.3

  • How do sport advertisements effect you?
  • 37 students (28,5%) say that it let them do sport
  • 28 students(21,5%) say that they introduce only trendy sports
  • 40 students (31%) think that they rather introduce sport brands
  • 25 students (19%) think that they are negative
  • because they represent only muscular men ..
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Question n.4

  • What is the problem with beauty advertisements?
  • 27students (21%) say that they represent false ideals about women
  • 81 students (62%) say that they don't show us the negative effect of products.
  • 13 students (10%) think that only model-looking women can be beautiful.
  • 9 students (7%) think that only „plastic” women are accepted.
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Question n.5

  • What is missing from the advertisements for teenagers?
  • 45 students (35%) say that AD doesn’t let us any learning.
  • 10 students (8%) say that teenagers’ help in household works is missing .
  • 41 students (31%) say Ad doesn’t valorize knowledge.
  • 34 students (26%) say that there is no future prospectives.
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Question n.6

  • Can advertisement cause distress for teenagers?
  • 39 students (20%) think dicono”Yes”.
  • 13 students (10%) think “No”;
  • 50 students (38%) say that it depends on spot
  • 28 students (22%) don’t know the answer.
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Question n.7

  • Have you ever learnt a useful thing from advertisement?
  • 69 students (53%) say: “Rarely”;
  • 34 students (26%) say “Usually”;
  • 16 students (12%) say “Never”;
  • 11 students (9%) say “I don’t know”.
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Question n.8

  • Are advertisements necessary in the 21st century?
  • 52 students (40%) say : “Yes,because the inform us”.
  • 22 students (17%) say “No,because they are false”.
  • 15 students (11,5%) say “Yes, but only the funny ones
  • 41 students (31,5%) say “I don’t know”.
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Question n.9

  • Which type of advertisements inspire you?
  • 13 students (10%) say: “Posters”;
  • 50 students (38,5%) say: “Advertisement onTV”.
  • 29 students(22,5%) say: “The slogans of brands”.38 students (29%) say: “Celeb's externals.
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Question n.10

  • Do advertisements affect your everyday purchases?
  • 58 students (45%) say : “A little”;
  • 8 students(6%) say : “Especially”;
  • 55 students(42%) say : “No”;
  • 9 students (7%) say : “I don’t know”.
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School year 2008/2009

Made by

the students from

the third classes