Dr.Inas A.Hamid. Media & Culture. Culture is the learned behavior of members of a given social group. It provides useful guidelines for behavior.
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Culture is the learned behavior of members of a given social group.
It provides useful guidelines for behavior.
For example: In Arab countries when greeting; men do not think “should I kiss her?” . No!!!. Culture provides information that helps us make meaningful distinctions about wright and wrong, good and bad, attractive and unattractive,……
Taking care of plants
Throwing food in garbage
Reading every where (in a bus-stop) hold by the majority of people.
Spitting is not allowed
Greeting in Japan hold by the majority of people.
Mass communication can be a cultural storytellers.
Mass communication as the culture:cultural forum.
Mass media can debate about our culture. The most powerful voices in the forum have the most power to shape our definitions and understandings.