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Discover the winning perspective in business with innovative marketing strategies tailored to address global economic needs. Learn how to create a sustainable, profitable, unique, and valuable approach that stands out in the market. Address key indicators in marketing, personnel regulations, and quality culture while making your presentation memorable and impactful. Equip yourself with exam keys, DECA answers, and key takeaways to excel in your business endeavors. Confidently sell your ideas and enjoy the journey to success!
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THE USUAL ATTITUDE “Well I guess I have to come up with the next Apple/Big Mac/LuluLemonif I want to do well.”
THE NEW ATTITUDE “My solution addresses the needs of a business.”
YOUR APPROACH IS • Marketable: people will relate to it • Sustainable: adaptable, can grow • Profitable: makes money and lots of it • Unique: stands out in the market • Valuable: affordable while surpassing the needs of the customer
ADDRESS THE INDICATORS • “Describe marketing functions and related activities.” • “Explain marketing and its importance in a global economy.” • “Explain the nature of personnel regulations.” • “Describe crucial elements of quality culture.”
MAKE IT MEMORABLE • Summarize using your subheadings • Use 3-5 points • Point out the best parts of your presentation
KEYS TO EXAMS • Know the lingo of your category and cluster. • Think of the “DECA Answer.” • Go with your gut and be logical. They aren’t trying to trick you.
KEY TAKEAWAYS • Sell yourself! • Be confident in what you are offering. • Have fun!