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European Tours Proposal: Explore with Us, Learn from the World

Join Ellen Latsky, a Specialty Travel Tour Developer, for an unforgettable European tour experience. Our tour development goals focus on significant experiences, preserving QST values, reasonable pricing, learning opportunities, local guides, and experts. Our strategy objectives include providing low-cost tours, utilizing local transportation, educational experiences, cultural exchanges, and tours tailored for different physical abilities. Analyzing trends for American tourists, we prioritize safety and focus on European destinations. Our aim is to offer tours that cater to various age groups and economic travelers, and to expand adventure tour offerings.

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European Tours Proposal: Explore with Us, Learn from the World

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  1. Spring 2011 European Tours Proposal Ellen Latsky Tour Developer-Europe Quest Specialty Travel "Explore with us...learn from the world"

  2. Tour Development Goals • Focus on significant experiences • Preserve QST values • Price tours reasonably • Create learning opportunities • Offer local guides • Provide experts

  3. Tour Strategy Objectives • Provide low cost tours • Use local transportation • Provide educational experiences • Have meaningful cultural exchanges • Utilize local knowledge of geopolitical history • Provide tours for different physical abilities Aim Higher

  4. Focus Group Data Analyzed

  5. Trends for American Tourists Concern for safety a high priority Middle East and Asian travel less popular European destinations more popular than Pacific Islands Trip destination correlated to trip length Focus Group Analysis-Trends

  6. Major Findings by Age 18-35 - look for adventure 36-49 - seek culture experiences 50-75 - desire to be safe and comfortable 45-70 - travel more than other age groups combined Focus Group Analysis-Findings

  7. General Conclusions Stress safety issues and concerns Target tours for 45-65 yr. olds Target economic travelers of all ages Expand adventure tour offerings Focus Group Analysis-Conclusions

  8. Mediterranean Islands Bike TourMallorca Spain Travel 135 miles from Palma to La Puebla for over 6 days A view of the beach along the north side of Mallorca near the village of Alcudia.

  9. On-line Survey Results

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