【1111 Shopping Carnival】 双十一购物狂欢节 Where Amazing Happens - PowerPoint PPT Presentation

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【1111 Shopping Carnival】 双十一购物狂欢节 Where Amazing Happens PowerPoint Presentation
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【1111 Shopping Carnival】 双十一购物狂欢节 Where Amazing Happens

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【1111 Shopping Carnival】 双十一购物狂欢节 Where Amazing Happens

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  1. 【1111 Shopping Carnival】双十一购物狂欢节Where Amazing Happens By Girls 506

  2. Question: What did you do in 11.11?

  3. What happened? • Why did it happen? • What will happen? • What did we get really? LIST

  4. 1. What happened?

  5. ≧35 Billion Finally:≧35 billion 05:49 10 billion 01:30 8 billion 01:00 6.7 billion 00:38 5 billion 6min 1 billion 2min 0.3 billion 1min 0.1 billion

  6. 19.1 billion: • Stack up to 19000meters=23×Burj Dubai (828 meters) the world's tallest building ; • It will takes 133 days to finish counting this money for common currency counting machines; • More than the GDP of Afghanistan.

  7. Historic Moment---10billion 05:49 11/11/2013

  8. 2. Why did it happen? Page: 9

  9. (1)Good Timing天时 Special meaning: Due to the November 11, 2013 meetingjust after the weekend , a large number of single or unmarried youth are more attracted by it, and it also improves the enthusiasm of participating in activities. Business factors: Annual Nov. & Dec.,most of the sellers would have a clearance sale to empty the warehouse and get the money back.So the sales inNovember is an important sale period.

  10. (2)Geographical Convenience地利 • The T-mall and Taobaohave already been the bellwether of the B2C market. • Most ofuswould think about the T-mall and Taobao firstwhen we want to buy somethingonline.

  11. 132 亿销售 (3)Good Human Relations人和 On 1111 this year the hits of The T-mall is as 2.6 times as the hits of last year. And theincome is as 3.9 times as last year. 33.6 亿销售

  12. 3. What will happen? Page: 13

  13. (1) • Feng Qiao (Vice President of Tmall): Core value is inspired equality consumption demand. • Jiang Wei(Professor and Chairman, the College of Management, Zhejiang University) Demand and power together promoted the domestic demand.

  14. (2) • Express: Delay is certain. • Experience: The problem again and again let a person impatient. • Price: A portion of the goods is illusory.

  15. (3)Ideas from Other News • Call for benign competition • 11.11 lead to wastea high sale had a bad influence on the later developmentcustomers' complain

  16. (4)Personal Opinions • The shop didn’t delivered goods till 10days later. • The quality of the goodsdidn’t up to customers' expectation.

  17. Discussion 4. Did we really get benifit from 1111 Shopping Carnival? And why?

  18. By 506 happy family Thank you for your attention!