Michael Delich joined the navy after graduating from high school and served as an electronics specialist aboard the USS Kansas City. After completing four years with the navy, he started working as a manufacturer’s representative for a wholesale records and electronics business called RTI.
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Michael Delich has been in the marketing and sales business for forty years and knows that
proper marketing techniques can help drive customers to your business. Digital billboards
have been around for over a decade, though they were only accessible to large global
companies. When digital billboards first made their appearance in the marketing arena, it
was only available if you had huge marketing budgets, in other words, it was out of the
reach of small businesses. But gone are those days when digital billboards were used only by
large global companies. Michael Delich is the President of Waitt Outdoors, LLC an outdoor
advertising company in Omaha, Nebraska and knows that using digital billboards can benefit
any business, large or small. Here are a few benefits of using digital billboards.
Digital billboards are set up in prime locations where normally it would not be possible for
small businesses to market their services or products. But with digital billboards, multiple
companies can advertise their products without having to worry about sharing space,
making it an ideal medium to use in marketing. Digital billboards don’t require lengthy
lead-times. All you need to do is send your advertisement to the company and in a matter of
few hours, your advertisement can go up on the screen.
Flexibility and Creativity
Generally, outdoor advertising works in two-week blocks, but with digital billboards, you can
start and end on any day you want. If you are advertising a special sales promotion at your
company for the weekend, you can stop advertising as soon as the promotion ends. This
makes it ideal for short campaigns thereby enabling you to use your funds more efficiently. If
you have a restaurant and are offering multiple special menus for breakfast, lunch, and
dinner, you can create three different advertisements to be displayed at different times
during the day. You can be very creative and include high-quality photos of the menu to
Digital billboards are built using high-quality light sensors. The sensors determine how bright
the surrounding is and the display is adjusted automatically. This is particularly beneficial to
motorists as it does not distract them while driving. The lights used are energy efficient and
therefore use less energy. They are brighter during the day and are less bright at night.
Michael Delich has four decades’ experience in sales and marketing and knows how digital
billboards can make a positive impact in a business’ marketing strategy.
To Learn More,Visit: https://about.me/michaeldelich