Bulk SMS from Salesforce

1. BULK SMS IN SALESFORCE

2. WHY BULK SMS WORKS • KEY POINTS • Bulk SMS in Salesforce allows you to send high-volume text messages to groups instantly. A Salesforce Bulk Texting App enables teams to manage and automate SMS campaigns directly within the CRM. • Over 5 billion mobile phone users globally (Statista, 2024) • 98% of SMS messages are read • 98% SMS open rate | 90-second average response time • Outperforms email (~20% open rate) in engagement & conversions • Boosts customer communication with Salesforce SMS Integration • Automates workflows using a Salesforce Mass Texting App • Scalable outreach via a Bulk SMS App for Salesforce • Much higher engagement than email (only ~20% open rate) • Average response time: 90 seconds

3. 01 03 02 04 • FEATURES OF BULK SMS IN SALESFORCE Bulk SMS in Salesforce is a powerful tool used across industries for fast, reliable, and targeted communication. Common use cases include: • PROMOTIONAL CAMPAIGNS • TRANSACTIONAL MESSAGING • Used by businesses via Salesforce Bulk Texting App to promote offers, discounts, and product launches. • Example: • “Flat 50% off this weekend! Visit XYZ Store.” • Triggered via Salesforce SMS Integration based on customer actions. • Examples: • OTPs (One-Time Passwords) • Order confirmations • Payment receipts • CUSTOMER SUPPORT & FEEDBACK • INTERNAL COMMUNICATION • Sent using Salesforce Mass Texting App to collect reviews or update on support tickets. • Example: • “Rate your recent support experience with us (1–5).” • Businesses use Bulk SMS App for Salesforce to inform employees about: • Meeting schedules • HR notices • Emergency alerts

4. Delivery Rate • Percentage of SMS messages successfully delivered. • Benchmark: Should be above 90% • Indicates: Quality of contact list and SMS provider reliability • Open Rate • SUCCESS METRICS • ~98% of recipients open SMS messages—far higher than email. • Used in Salesforce SMS Marketing to gauge timing effectiveness and sender recognition in Mass SMS Campaigns. • Click-Through Rate (CTR) Measuring the performance of Salesforce SMS Marketing and Mass SMS Campaigns is essential to track ROI, refine strategies, and boost customer engagement. Tools like a Salesforce Messaging Tool and SMS Workflows in Salesforce help monitor delivery, response, and conversion rates effectively. • Measures the percentage of users who clicked a link in the SMS. • Key for evaluating SMS Automation in Salesforce and the relevance of Salesforce SMS Marketing content. • Conversion Rate • Tracks users who completed a desired action (e.g., purchase, signup) after clicking the SMS link. • Crucial for measuring the ROI of Salesforce Bulk Texting App and CRM Bulk Messaging campaigns. • Bounce Rate • Percentage of undelivered SMS due to invalid numbers or technical errors. • Goal: Keep it as low as possible

5. FUTURE OF BULK SMS IN SALESFORCE • More regulations and privacy controls • Ma5G-Powered Instant Messagingnage • Use of RCS (Rich Communication Services) • Advanced automation and personalization • Omni-channel integration (SMS + email + WhatsApp) • Voice-Enabled SMS & Accessibility • Integration with AI & chatbots @blinkmessage

6. CONCLUSION Despite the rise of social media, Bulk SMS in Salesforce remains a top communication tool for its simplicity, speed, and unmatched reach. With tools like the Salesforce Bulk Texting App, businesses achieve direct, fast, and high-impact engagement. • Reliable, Fast & Cost-Effective • Scalable for All Business Sizes High Engagement & Conversion Potential • Effective and Efficient • Future-Ready & Still Relevant

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