1 / 4

Presenting Sponsorship Fantasy Football on Facebook

Presenting Sponsorship Fantasy Football on Facebook. Overview:

merle
Download Presentation

Presenting Sponsorship Fantasy Football on Facebook

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Presenting Sponsorship Fantasy Football on Facebook • Overview: • In 2012, Y! Sports will enhance our FF on Facebook game to allow non-Yahoo users to play with their Facebook log-in. What does this mean? Even if your friend has never been on Yahoo!, they can join your Y! Sports FF game and play the same experience within Facebook. This 25% SOV package within FF on Facebook features exclusive ownership and custom integration into one of the stickiest pieces of the FF season: The FF Draft. Whether users are doing Mock Drafts or their LIVE draft, you can own this unique, engaging environment in 2012. Plus, we allow users on Facebook to share out their drafted team to friends to further entice the social conversation. • Program Elements: • 25% SOV of FF on Facebook • Exclusive Ownership of the FF • Draft on Facebook • Y! Sportacular Mobile Media

  2. Y! Fantasy Football Mobile • Fantasy Football Mobile Packages • Presenting Sponsorship: • 20% SOV on Mobile Web, iPad and Key Pages in APP (iPhone, Android) • Secondary Sponsorship: • 5% SOV in APP (iPhone, Android)

  3. Fantasy Football Video Package • Fantasy Football Video with Y! Sports includes 50% SOV across two programs: • Fantasy Football This Week: • Our anchor FF video experience gives users 3-5 minute, on-demand segments every week to help guide their important line up decisions. • Fantasy Football LIVE: • Our two-time Emmy-nominated FFL program hits users with 60 minutes of LIVE video content leading up to kickoff every Sunday. • Program Elements: • 50% SOV of FFTW & FFL Live pages • Custom branded on-set and voiceover placements • Commercials during FF Live broadcast (3) • Y! FF Mobile App media (iPhone & Android) • Opportunity to create branded-content segments within the shows

  4. First Look – Toyota Presenting Sponsor: 25% Custom: Record Book & Medals Mobile, Tablet & CTV FF Video: 50% FF Content - Pickups FF on Facebook: 25%

More Related