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Luminis Content Planning Workshop. Mark Sonntag, Ph.D. Principal Process Consultant. Workshop Overview. Introduction to Luminis features MySJU strengths and opportunities Develop content inventory Build content matrix Discuss roles, processes, skills and workflows for content management

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luminis content planning workshop

Luminis Content Planning Workshop

Mark Sonntag, Ph.D.

Principal Process Consultant

workshop overview
Workshop Overview
  • Introduction to Luminis features
  • MySJU strengths and opportunities
  • Develop content inventory
  • Build content matrix
  • Discuss roles, processes, skills and workflows for content management
  • Identify critical policies & processes
  • Develop content action plan
  • Name
  • Role at SJU
  • New Content for MySJU
mysju challenges
MySJU Challenges
  • Technology?
  • Training?
  • Process?
  • Policy?
luminis overview familiar
Luminis Overview: Familiar
  • Targeted announcements
  • Email
  • Calendar
  • Group Tools & My Courses (with enhancements)
  • Tabs (but different!)
luminis overview what s new
Luminis Overview: What’s New
  • Expanded Course Studio tools
    • Delegated permissions
    • News
    • Photos
    • Announcements
    • Filesharing
luminis overview what s new1
Luminis Overview: What’s New
  • Expanded Group Studio functions
    • Group announcements
    • Filesharing
    • Hidden groups
    • Admin blocked groups
    • Sub-groups
    • Configuration tools for group leaders
      • Membership/permissions management
      • Application management
luminis overview what s new2
Luminis Overview: What’s New
  • Luminis Data Integration
  • Customization & personalization via channels

What MySJU should offer

  • What is it that you need to do your job (your role)?
  • What would you like to see as an individual?
  • What would be good for the institution to have?

Implementing & supporting MySJU

  • What defines success?
  • How should information about the new MySJU be shared?
  • Training considerations
managing information
Managing information
  • Most difficult audiences for you to reach?
  • What other communication tools are you using?
  • Is MySJU a central communication tool for your office?
  • How do you manage internal documentation?

What one change would make MySJU better?

What’s the best way that SJU has used MySJU?

getting information
Getting information
  • How do you find out about activities & events at SJU? What works/doesn’t work?
  • In keeping up with policies, procedures, and SJU, what is working? What could work better?
  • Do you want more, less, different information?
communication vehicles
Communication vehicles
  • What are the best examples of effective communications at SJU?
  • What communications tools aren’t working optimally?
  • Relationship between MySJU and

What one change would make MySJU better?

What’s the best way that SJU has used MySJU?

managing mysju
Managing MySJU
  • Ensuring current, comprehensive, compelling, reliable content.
  • Sharing responsibilities & involvement.
  • Defining MySJU’s role
launching the new mysju
Launching the new MySJU
  • What defines success?
  • Engaging users
  • Training considerations
  • Develop content inventory
  • Build content matrix
  • Discuss roles, processes, skills and workflows for content management
  • Identify critical policies & processes
  • Review content action plan
themes considerations
Themes & Considerations
  • Target audiences
  • Need vs. want to see
  • Arrangement of content
  • Publishing & maintenance
  • Content processes, policies, standards
  • Content oversight
determine who sees what and where
Determine who sees what, and where
  • Identify audiences
    • E.g., students, faculty, staff, alumni
  • Identify content items
    • Existing Campus Pipeline content
    • Additional services/information
  • Categorize content; choose tool
  • Determine default layouts
    • Tab(s) for all users?
    • Tabs for each audience




layouts in the luminis platform
Layouts in the Luminis Platform
  • Tabs / Columns / Channels
  • Different Layouts for Different Users
    • Layout “fragments” for each role
  • Institutionally-specified level of flexibility
    • “Lock-down” of various tabs, channels, & columns limits user customization




layout design in luminis

Layout Fragments

All Users

Specific Role


Composite View

Layout Design in Luminis
users with multiple roles
Users with Multiple Roles

Layout Fragments

Secondary Role

All Users

Primary Role


Composite View

developing a content matrix

Developing a Content Matrix

Specifying Channels, Content Items, Audiences, and Content Ownership

content inventory ideas
Content Inventory Ideas
  • MySJU
  • End user suggestions
  • Internal web site
  • Public web site
  • Other institutions’ web sites or portals
  • Broadcast e-mail (listservs?)
  • Non-electronic communications
  • Forms
fleshing out the channels sample content items
Fleshing out the channels: Sample content items
  • Departmental contacts/operational hours
  • Events
  • New course offerings
  • Access points & instructions for online services
  • Surveys and polls
completing the content matrix
Completing the Content Matrix
  • Validate content owners
  • Identify content publishers
  • Identify content tool
  • Priority or phase
  • Determine layout placement & status
luminis content tools
Luminis Content Tools
  • Channels
    • Informational
    • Interactive
    • Transactional
    • Integration
    • Dynamic
  • Targeted announcements (email & announcement channels)
  • Group Studio
  • Calendar
adding channel details specifying content items within channels
Adding Channel Details:Specifying Content Items within Channels
  • Financial Aid Channel
    • Dates and deadlines
    • Scholarships
    • FAFSA form
    • Procedures for Financial Aid staff
  • Events Channel
    • Athletic Events
    • Cultural Events
    • Social Events
  • Student Government channel
    • Student Government website
  • One owner (Financial Aid)
  • Multiple pieces of info for different audiences
  • Various formats
  • Multiple owners
  • Multiple pieces of info in sections
  • Various formats
  • One owner (Student Govt webmaster)
  • One chunk of info
sample channel style customized by institution
Sample channel(style customized by institution)
  • Targeted content channel
  • Likely multiple owners?
  • Multiple formats
    • Links with descriptions & images
    • Links
sample channel style customized by institution1
Sample channel(style customized by institution)
  • Targeted content channel
  • Multiple owners? (Bursar, registrar?)
  • Multiple sections, all HTML snippet (upload, free-form, or remote reference)
what makes a good channel
What Makes a Good Channel?
  • Attractive visual design
  • Clusters vs. laundry lists
  • User-oriented vs. org chart categorization
  • “Access” vs. “braindump”
  • Balance static (reliable) & dynamic (timely) content
layout activity

Layout Activity

Designing Default Layouts for Users by Role

designing default layouts
Designing Default Layouts
  • 4-5 tabs/user
  • Recognize users w/multiple roles
  • 1-3 columns per tab
  • High value real estate: Upper left
  • Static and dynamic content
  • Visual aesthetics
layout questions
Layout questions
  • Role precedence
  • Layout management – technical
  • Layout management – functional
  • Layout review & revision
    • Who?
    • Frequency?
    • User-initiated options?
    • Standards & process for change?
channel development issues
Channel development issues
  • One owner or shared?
  • Images:
    • Dimensions? File size?
    • Appropriate use?
    • Source: central repository or clip art approach?
  • Design principles: How do you ensure & support effective formatting, writing?
  • Targeting: Who can/can’t see? Who must see?
  • Ownership, support, coordination of information
next steps
Next steps
  • Finalize content objectives
  • Finalize roles
  • Critical content policies and processes
  • Complete & validate content matrix
  • Long term training strategy for content administrators
  • Define content ownership, management, & review process