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Media Exemplar. Steven Spielberg’s film Jaws. Directed by Steven Spielberg as his first film Created in 1975 Thriller genre Premise: a killer shark terrorizes a small beach tourist area One man strives to save society from “the monster” . All About Jaws. Film Logic.

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media exemplar

Media Exemplar

Steven Spielberg’s film Jaws

all about jaws
Directed by Steven Spielberg as his first film
  • Created in 1975
  • Thriller genre
  • Premise: a killer shark terrorizes a small beach tourist area
  • One man strives to save society from “the monster”
All About Jaws
film logic
Film Logic

Thriller movie season was in winter months

But Jaws was released to coincide with the season the movie was set in (July)

Greater impact in the summer months

influence
influence

It became the “father” of the summer blockbuster

Confirmed by another major movie event the following year (Omen) and then a year after that (Star Wars)

First major production of what has become arguably the greatest director of all time

Considered as one of the greatest movies of all time by several institutions

societal impact
Behaviour: responsible for lowering tourist attendance to beach resorts and reduced swimming pool sales for the year following its release
  • This proves that people did not believe it was “safe to go in the water”
  • Future Media: The Jaws “shark theme” has become synonymous in our society for “danger approaching”
Societal Impact
media influences on society
Media Influences on Society

politics

economics

travel

health

fashion

education

behaviour

public opinion

consumerism

value or belief systems

crime and violence

relationships - family and friends

race relations

gender roles

global perspectives

societal structures - class systems, ideals, expectations etc

media - spoofs, memes, parody, allusion etc