Strategic Management of Technology and Innovation

1. Strategic Management of Technology and Innovation Materi Kuliah Manajemen Teknologi Strategis Program Studi Magister Teknologi Institut Sains dan Teknologi Nasional

2. Topik Bahasan • Integrating Technology and Strategy • Designing a Technological Strategy • Developing New Products and New Businesses • Designing and Managing Innovative Systems

3. Integrating Technology and Strategy • Technology and the Manager • Case : Claire Mc Cloud

4. Designing a Technological Strategy • Distinctive Technological Competence • Technology Choice • Design Choice • Product Design • R&D Resource Allocation • Licensing and Marketing Technology • Integrating Business and Technological Strategy

5. Cases and Reading Distinctive Technological Competence • Case : Advent Corporation • Reading : Toward an Innovative Capabilities Technology Choice • Case : The Grumman Corporation • Reading : Technological Forecasting for Decesion Making Design Choice • Case : The Grumman Energy System • Reading : Management Criteria for Effective Innovation Product Design • Case : Texas Instruments’ Speak and Spell Product • Reading : How to Put Technology into Corporate Planning

6. Cases and Reading R&D Resource Allocation • Case : Golden Gate Semiconductor • Reading : Linking R&D to Strategy Licensing and Marketing Technology • Case : Biodel Inc • Reading : Taking Technology to Market Integrating Business and Technological Strategies • Case : Silicon Valley Specialist, Inc • Reading : The Technological Dimension of Competitive Strategy

7. Developing New Products and New Businesses • Interface : Marketing-Engineering-Manufacturing • The New Product Development Learning Cycle • Corporate Venturing Process • Choosing a Venture Strategy • The Venture Capital Start-Up

8. Cases and Reading Interface : Marketing-Engineering-Manufacturing • Case : Apple Computer • Reading : Communication between Engineering and Production The New Product Development Learning Cycle • Case : Apple Computer : The First Years • Reading : The New Product Learning Cycle Corporate Venturing Process • Case : Medical Equipment • Reading : Managing the Internal Corporate Venturing Process

9. Cases and Reading Choosing a Venture Startegy • Case : Medical Equipment • Reading : The Middle Manager as Innovator The Capital Strart-Up • Case : Data Net • Reading : Linking Prefunding Factors and High Technology Venture Success

10. Designing and Managing Innovative Systems • Managing Corporate R&D • Managing the Research Professional • Transfer from Research to development • Integrating Entrepreneurship and Strategy • The Entrepreneurial Organization • Corporate Venture Divisions • Institutionalizing Entrepreneurship • Maintaining an Entrepreneurial Environment • The Future of Entrepreneurship in Established Firms

11. Cases and readings Managing Corporate R&D • Case : Aerospace System • Reading : The Lab than Ran Away from Xerox Managing the Research Professional • Case : Duval Reasearh Centre • Reading : Variations of Individual Productivity in Research Laboratory Transfer from Research to development • Case : The Transfer of Technology from Research to Development Integrating Entrepreneurship and Strategy • Case : Texas Instruments Shows US Business How to Survive in the 1980an

12. Cases and readings The Entrepreneurial Organization • Case : The Technical Strategy of 3M • Reading : New Ventures fot Growth Corporate Venture Divisions • Case : Du Pont Company Institutionalizing Entrepreneurship • Case : PC&D, Inc • Reading : Designs for Corporate Entrepreneurship in Established Firm Maintaining an Entrepreneurial Environment • Case : Hawlett-Pakard : A 1975-1978 Review • Reading : The Art of High Technology Management The Future of Entrepreneurship in Established Firms • Case : Control Data Corporation • Reading : Epilogue : A new Organizational Revolution in the Making