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Technical Communication I n S ports

Technical Communication I n S ports. It’s a science. Information Today . Information doubles every 2 years. Amount of data available is approx. 800 exabytes . Info/min. The Sports Angle. Things to keep track of Score Performance Injuries Force exerted Speeds of athletes

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Technical Communication I n S ports

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  1. Technical Communication In Sports It’s a science

  2. Information Today • Information doubles every 2 years. • Amount of data available is approx. 800 exabytes. • Info/min.

  3. The Sports Angle • Things to keep track of • Score • Performance • Injuries • Force exerted • Speeds of athletes • Attendance of fans • Noise created by those fans • And many more…

  4. ESPN To the Rescue, dadadadadada • Since 1979 ESPN has been broadcasting and analyzing sports information for the entertainment and private use of their audience. • They took the concept of an all sports network and transformed the way we inform ourselves about the sports we love.

  5. Technical Highlights • Accessibility • 97,736,000 homes • 85.58% coverage across cable and satellite providers • Closed Captioned • Audio translations • Content available on TV, Online, Print (ESPN the magazine) and Radio

  6. Technical Highlights cont. • Demographic/ Target audience • Median age: 29 (66% between 18 and 34) • Men: 94% | Single: 47% • College educated: 87% • Employed Full Time: 74% • Average (Mean) HHI: $72,100 • Attended sporting events within the last 12 months: 81% • Purchased products online in the last 12 months: 89%

  7. Sports Science • A popular show on ESPN it highlights technical data found in the sports world. • The show does an exceptional job not only of producing, capturing and analyzing data but of communicating it to its audience. • As we know or will learn technical communication is all about audience and usability. Something the show does very well.

  8. More Technical Communication,More Science • The show makes use of many great examples of good technical communication. • Some examples include • Defining difficult terms • Simplifying processes (developing tests for game situations) • Testing relevant test subject • Breaking down the “numbers”

  9. Dez Bryant • www.youtube.com/watch?v=p2RzUIIiEis

  10. Calvin JohnsonA.K.A Megatron • www.youtube.com/watch?v=pdTYsrbdnrs

  11. Lebron James • www.youtube.com/watch?v=ueJ3hZZgZj8

  12. The Science Continues • Information is only as good as how you can use it. Sports science does a great job at displaying technical data to be used for multiple purposes. • By having tools such as sports science we can bridge gaps in communication. So that even someone that doesn’t understand a particular sport can begin to understand how it works.

  13. Credits Infographic-http://www.domo.com/blog/2012/06/how-much-data-is-created-every-minute/ Espn logo-http://news.morgan.edu/espn-day-at-morgan-state/ Espndata- http://espn.go.com/mediakit/research/demographics.html Ray Allen angle- http://www.youtube.com/watch?v=E8wqUXg88gg Videos: Dez Bryant-http://www.youtube.com/watch?v=p2RzUIIiEis Calvin Johnson-https://www.youtube.com/watch?v=pdTYsrbdnrs Lebron James https://www.youtube.com/watch?v=ueJ3hZZgZj8

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