APPLE INC. Created by : Nong Chen Grace Tseng Fernando Gutierrez. Company Business. Apple is a multinational corporation that creates consumer electronics, computer software, and commercial servers. Apple has 364 retail stores worldwide.
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APPLE INC. Created by : Nong Chen Grace Tseng Fernando Gutierrez
CompanyBusiness Apple is a multinational corporation that creates consumer electronics, computer software, and commercial servers.
Apple Headquarters Apple headquarters are located in Cupertino CA. This Apple campus has six buildings that total 850,000 square feet. Apple created subsidiaries in low-tax places such as Ireland, the Netherlands, Luxembourg and the British Virgin Islands
Spaceship Plans for new Apple headquarters in Cupertino, California.
Timothy Cook was named the CEO of Apple on August 24, 2011, succeeding Steve Jobs, who died on October 5, 2011
HISTORY • 1976-1980: The early years • 1981-1985: Lisa and Macintosh • 1986-1993: Rise and fall • 1994-1997: Attempts at reinvention • 1998-2005: Return to profitability • 2005-2007: The Intel transition • 2007-2011: widespread success
MAJOR PRODUCTS • Mac • iPod • iPhone • iPad • Apple TV • Mac OS X • iLife • iWork • IOS
SERVICES • Apple Store • Apple Store online • Mac App Store • IOS App Store • iTunes Store • iBooks • iCloud
Successful • 1. For any product that Apple creates, the people who create it have to want it themselves. • 2. The products have to be easy to use. • 3. Keep things simple. • 4. Offer great customer service and in-store experiences. • 5. Apple only makes a product if Apple can do it better. • 6. Apple stays at least two years ahead of its competitors.
Pros and Cons for IPad Pros • Easy turn on and turn off • Portability • Simple & neat appearance • Comfortable screen • Good e-reader • Great fun for kids • Excellent for photo • Good for movie and TV Cons • Do simple clerical office editing • Cannot do the multi tasks • Battery cannot replace • No SD slot and USB support • More expensive than other Tablet Computer
Apple’s Charities • Match employees non-profit charitable donations up to $10,000 • Give $50 million to Stanford University hospitals • Donate $50million to African aid organization
Interesting fact • iPhone 5 pre-orders – two million in the first 24 hours • iPhone 5 first week sales – five million • Jobs created a company called “Pixar” which was bought by Disney.
Conclusion Apple, Inc. is the most valuable company in the world. They innovate the modern technologies and create products to match the consumer’s interest. They learn from the failure and never give up. Therefore, Apple, Inc. can succeed.