Dylan’s E-mail. firstname.lastname@example.org. Part 1: This changes everything. ARToolKit. Heterogeny Sucks!. Use a Platform to Cross Cut I chose Layar. *. *. iPhone GS only. So I did some cool Layar Stuff. Even got some good press. But there is no Santa.. . AR View
Dylan’s E-mail • email@example.com
Use a Platform to Cross CutI chose Layar * * iPhone GS only
But there is no Santa.. • AR View • Night Vision Sucks • Icons Too Big • Clipping • POI Density Accelerometer, Camera and GPS == Power Hog 80 minutes
Writing My Own ChannelApps for me are Channels Social Channels Stuff I wanna know.... B2C Channels Government Channels
Killing my Dreams...How Many Licks 1 2 3 4 But deleting a Channel is easy.
Safe Common Channelsin an uncommon world My App My App My App My App ?... Browser Support for Navigator.GeoLocation SMS, MMS and Phone Services 100% Windows C# Blackberry Java ME iPhone Objective C Android Java SE
Part 2: This changes everything...Building a Business Although, I did say this once before...
It is Google’s World we just live in it.-Remember, I am a Microsoft Alumni
Google’s Secret Sauce Let anyone, ask anything and provide a link to content about that thing • Use a Cookie to de-anonymize the questioner. • Let the questioners’, questions become their profile. • Leverage the profile to target advertising.
Mobile Is Different Mobile Can See Mobile Can Move Mobile is Mini
Our Solution ...
Part 3: This changes everything...Notice a Theme Although, I did say this before...
Technology Key Stones • Multipurpose App Channels become immutable. • Leverage intents to pass parameters to HTTP waypoints. • AR Content delivered over HTTP channels
Business Lessons Learned • If you are a Wozniak find a Jobs • Don’t do your Design Work • Don’t read TechCrunch • America is a big place. And mobile has physical barriers to entry.