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In the current competitive business environment, a strong brand is undoubtedly the most prized possession. A brand distinguishes you from the rest in the marketplace, builds trust, and inspires customer loyalty. But if you fail to protect it, your brand becomes open to exploitation, copying, and legal battles. This is when trademark registration comes in handy. Registering your trademark ensures that your brand identity is safe and that you exclusively have the right to use your logo, name, or tagline.
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