1 / 7

Advertising Blogs

Advertising Blogs. A comparison by Kristen Andersen. Wieden + Kennedy. S: Multi platform blogs from cities around the world W: Blog posts can sometimes be irrelevant O: Expand blog posts to be more insightful T: Any advertising agency, especially one in the Portland area, like North.

malha
Download Presentation

Advertising Blogs

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Advertising Blogs A comparison by Kristen Andersen

  2. Wieden + Kennedy S: Multi platform blogs from cities around the world W: Blog posts can sometimes be irrelevant O: Expand blog posts to be more insightful T: Any advertising agency, especially one in the Portland area, like North

  3. Creative Workspaces http://www.youtube.com/watch?v=uLTIowBF0kE&feature=player_embedded

  4. W+K

  5. North S: Has a variety of categories and authors for more perspectives W: Lack variations of mediums in their blogs, most are primarily opinion based O: Could widen their scope of mediums T: W+K could be seen as a threat because they are both advertising agencies in the Portland area

  6. Insightful Commentary

  7. Blog Links • Wieden + Kennedy • http://blog.wk.com • North http://north.com/thinking/

More Related