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Local-Level Social Media Mapping: Twitter and Facebook Engagement Across Media Markets

Explore how fan engagement on Twitter and Facebook varies across 2,693 media entities, including radio stations, TV stations, and newspapers. Engagement is measured at the local DMA level and compared to the national average.

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Local-Level Social Media Mapping: Twitter and Facebook Engagement Across Media Markets

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  1. Social Media Mapping at the Local Level Twitter Media Markets Facebook Media Markets Map reflects fan engagement on Twitter & Facebook across 2,693 media entities (1,802 radio stations, 570 TV stations and 321 newspapers). Engagement is measured at the local DMA level and indexed to the national average.

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