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Prime-time Campus Crime. By: Michelle Mannino. Overview. Purpose of Research Background information Research Gap Methods used Conclusion. Why Do We Care?. Purpose: T o see how crime-related media viewership affects how college students perceive their campus police.

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Prime time campus crime

Prime-time Campus Crime

By: Michelle Mannino


  • Purpose of Research

  • Background information

  • Research Gap

  • Methods used

  • Conclusion

Why do we care
Why Do We Care?

  • Purpose: To see how crime-related media viewership affects how college students perceive their campus police.

  • CBS News: “For their millions of loyal viewers, TV crime shows are appointment television . . . not to be missed. You COULD even say they're TO DIE FOR.”

  • Crime-related television is amongst the most popular, and has an impact on how we see police officers in charge of our safety.

Prior investigations
Prior Investigations

  • Research by Eschholz, Mallard, & Flynn, 2004 explains the importance of studying crime-related programs.

    • Social construction of crime—how audience members socially construct the world around them.

    • College students will socially construct the society in which they live in (Campus).

  • Virginia Tech Shootings- April 2007

Missing evidence research gap
Missing Evidence: Research Gap

  • Little research done on how crime related media viewership effects students of higher learning.

  • College students live & work in an atmosphere that is unique.

  • Looking at college students who view crime-related media can give insight on how they may interpret the work done within their campus police dept.

Theoretical grounding
Theoretical Grounding

Cultivation Theoryby George Gerbner

  • Number of hours of viewing TV can lead audience members to develop a “paranoia”.

  • Heavy Viewers (the television type): 4 + hours/day

  • Resonance Real-life encounters resonate within a person.

  • Mean/Scary World A developed mistrust of others because of cynical ideals.

    • Mistrust in Law Enforcement if TV reinforces corruption.

  • Methods

    • Quantitative Survey

    • Allows respondents to be anonymous and thorough with responses.

    • H1: The amount of crime-related media watched will determine college students’ perceptions of police, as well as their campus police and the amount of criminal activity they are involved with.

      IV’s DV’s

      -heavy vs. light viewers - Percieved activity of Campus Police

    • Campus involvement -Level of Trust in Campus PD

    • Class level


    • There’s a gap with studying college students and how their media consumption may affect perceptions of campus police.

    • It’s important to understand because college students watch crime shows, and have contact with campus police.

    • Goals-

      • Look further into the Virginia Tech shootings.

      • Finalize details about different types of crime media.

    Works cited
    Works Cited

    Tracy, S. (16 M). Retrieved from

    Eschholz, S., Mallard, M., & Flynn, S. (2004). Images of prime time justice: A content analysis of “NYPD Blue" and “Law and Order". Retrieved from

    Griffin, E. (2009). A first look at communication theory. (Seventh ed., Vol. 7). New York: McGraw-Hill Humanities/Social Sciences/Languages.