Presenting Your Data With * Style *

Feb 07, 2026

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Join us as we reflect on the key takeaways from the IIA Chattanooga seminar held on March 28, 2014, focusing on effective data visualization techniques. Inspired by Stephen Few’s perspective, we explore how to transform data into insightful visuals that drive informed decision-making. Discover the significance of perception in design choices, including position, color, and emphasis, while also addressing common pitfalls in data representation. Embrace the art of presenting data with clarity and style for impactful outcomes in your presentations.

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Presenting Your Data With * Style *

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Presenting Your Data With *Style* March 28, 2014 IIA Chattanooga Seminar
A picture of data is not the goal; it’s only the means. Information visualization is all about gaining understanding so we can make good decisions. ~ Stephen Few, Now You See It perceptualedge.com
How We See Attentive Pre-attentive

Precise Perception • Length Longer = Greater • 2D Position Higher or Farther to Right = Greater
Design Choices • Line weight • Color • Font • Emphasis (boxes, shapes)