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Our cloud-based Laboratory Information System (LIS) enables pathologists from anywhere to consult on cases worldwide. By imaging slides and sending consult requests electronically, local physicians receive notifications to accept cases, which can then be signed out entirely online. We streamline diagnosis entry, report uploads with branding, and offer competitive fees of $25 per case, payable within 30 days. Partnered with Kinstar in China, we connect with thousands of hospitals and pathologists, enhancing our network without involvement costs.
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Cloud based LIS Allows pathologists anywhere to consult on cases worldwide Slides are imaged and a consult request sent electronically Local physician receives email request, can choose to accept case—sign out performed completely online We can enter a diagnosis or upload a report with our logo, and then sign out case
Fees: • $25 per case • Paid within 30 days • Kinstar is reference partner in China: • 3000 affiliated hospitals • 7-8 pathologists • 100 million potential customers • Network involvement is free
Marketing: • Social networking site with group and physician bios • Future press release
Gaming Google Internet ranking increases based on # links on other web pages to your site Increases significantly when those links are on similar fields
Increasing Internet Traffic • PAID SEARCH: • Pay per click • ORGANIC SEARCH: • Attract more users and keep users by: • Redesigned website • Interactive • Position as leader in field • Increased web content: • Articles • Blogs (30+ with 5 new posts/month)
Pay Per Click Rich snippets Thumbnails Titles and descriptions that people can’t resist
Organic Search • Complete online persona – Twitter, LinkedIn, Facebook, Google+ • Publish articles – related to industry on own site • Become regular contributor to other sites • Link to popular websites • Use titles that people cannot resist • Use long-tail modifiers Pathology-cancer-lung-staging-non small cell carcinoma