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2013 S eason. Introducing the World Sportscar Organisation.

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introducing the world sportscar organisation
Introducing the World Sportscar Organisation
  • The World Sportscar Organisation Ltd (WSCO) has significant experience in producing international motorsport events and has created the SPEED EuroSeries sports prototype racing platform for vehicles conforming to an internationally known set of regulations. The formula is globally transferable and is expanding.
  • WSCO’s principals have previously managed motorsport and road safety projects for major brands including the FIA, Michelin, Ford, Makita and Honda amongst others.
speed euroseries profile 2013
SPEED EuroSeries Profile - 2013
  • Third year of FIA International Series
  • One of the fastest growing FIA formulae in the world
  • Growing grids and new manufacturer entries for 2013
  • Sports prototype enduro-sprint racing
  • Le Mans 24 Hour race association
  • FIA World Touring Car, FIA World Endurance Championship & Le Mans Series Event associations
  • International event profiles
  • Highly competitive racing
  • Close-up access for guests
  • Global TV coverage
speed delivers
SPEED Delivers
  • Stepping stone to Le Mans 24 Hour Race
  • Action-packed top level motorsport events
  • All events to be inscribed on FIA International Calendar
  • At least 5 hours of on-track action per event
  • Global TV coverage including Sky Sports, MotorsTV & Al Jazeera
  • Honda Motorsport Europe association
  • International sports marketing platform
  • Private Championship & Guest hospitality system
  • B2B and B2C marketing & networking opportunities
  • Maximum exposure value for sponsors
the players
The Players
  • Honda Motor Europe – Championship partner
  • Over 10 chassis manufacturers including:

- Ligier, Oreca, Tatuus, Norma, Wolf, Juno, Osella, Pescarolo, Tiga, Gibson

  • Professional race teams from across Europe
  • Private race engineering outfits
  • FIA – World governing body of motorsport
  • Ambitious young drivers aiming for top level of motorsport
  • Wealthy sportsmen targeting Le Mans
  • Featuring star names from F1, LMS, A1GP, FIA GT and Formula 3
  • 68 drivers in 2013
the cars
The Cars
  • 2ltr CN sports prototypes
  • Conforming to FIA regulations (FIA Article 259)
  • Regulation stability with strict enforcement
  • Economic to operate competitively at high levels
  • Ideal development platform for Le Mans driver ambitions
  • High technology and cutting edge design
  • Adjustable aero package promotes driver & team skills development
  • Affordable chassis from leading manufacturers
2013 event profiles
2013 Event Profiles
  • 2013 FIA World Touring Car Championship
  • FIA European Truck Grand Prix
  • Royal Automobile Club de Belgium Event
  • Royal Auto Club de España Event
  • At each event*:

Thursday: Test day

Friday: Free Practice 60 minutes

Qualifying 60 minutes

Saturday: Race 1 90 minutes

Sunday: Race 2 90 Minutes

* This general schedule may be subject to change depending on weekend timetable.

event hospitality
Event Hospitality
  • Private race centre for SPEED competitors, partners and guests
  • Unique atmosphere for top customer invitation
  • ‘Suitable for Family’ facility
  • Total event management service
  • Based inside SPEED paddock for easy access
  • Driver and team principal introductions for VIPs
  • Garage tour for guests
  • ‘In Car’ photo opportunities
  • VIP ‘Hot Lap’ experiences
live audience
Live Audience
  • FIA WTCC meetings : +50,000 spectators per event
  • FIA Truck GP meeting, France: 50,000 spectators
  • FIA Truck GP, Germany : 150,000 spectators
  • Enthusiastic spectators
  • High retention of brand awareness drives positive purchasing
  • Audience buys into motorsport product and carries brand awareness
media audience
Media Audience
  • Worldwide male readership, affluent, discerning, high earners*
  • Established interest in inspirational cars*
  • Growing media sector, higher value publications
  • Media partners in UK, Italy, Portugal, France, Germany

* Autosprint Italy reader survey, 2010

2013 broadcast plan
2013 Broadcast Plan
  • 346 million households will receive each of the SPEED EuroSeries event programmes to be broadcast in 2013
  • Each programme can be viewed by 866 million people
  • A total 7 billion opportunities to view with the SPEED EuroSeries programmes across 2013
  • That’s a value of £70million if you value @ 1 pence per viewer
  • Substantial brand exposure runs for the duration of the broadcast, not just a single frame
  • Voiced communications throughout the commentary
global tv coverage
Global TV Coverage
  • Multi-camera production and edit format
  • Europe, USA, Middle East, Asia, Scandinavia, Eastern Europe outlets
  • MotorsTV & Sky Sports broadcasts:

- inclusion in Racemax & Sports Unlimited motorsport programmes (Sky)

- exclusive SPEED EuroSeries race programmes (MotorsTV)

  • US coverage via Fox Sports

- inclusion in Sports Unlimited programme

  • Contracted global broadcasters
  • End-of-Season compilation broadcast
international broadcast outlets
International Broadcast Outlets
  • With our confirmed network of programme and partner broadcasters, SPEED has international output via:

Broadcaster Region

Sky Sports UK & EU subscribers

MotorsTV Pan -Europe

Foxsports Australia

MCS SAS France

Al Jazeera Sports Middle East

ESPN Star Pan Asia

Astro Malaysia

TVNZ New Zealand

Sportklub Poland, Hungary, Romania

Sport TV Portugal

Foxsports Latin America Central/South America

Foxsports World USA

Sky Perfect Japan

Ananey/Ego TV Israel

Car Channel Netherlands

TV3 Spain

Russia Extreme Russia

racemax
Racemax
  • ‘Racemax’ receives prime-time coverage on Sky TV’s Sports Channels
  • Over10 million households in the UK currently receive Sky Sports
  • Weekly 1-hour show covers international motorsport from karting to F1
  • 52 episodes a year - with a prime-time slot every Thursday evening
  • Each episode averages five repeats over the Friday, Saturday and Sunday following the initial slot
  • 50% of these broadcasts receive either prime-time or secondary slots.*
  • Each episode of Racemax an estimated average of 240,000 UK viewers
  • 255+ million viewer potential

* Prime-time slots classed as 18.00 – 22.00hrs any day. Secondary slots classed as 17.00 – 18.00hrs or 23.00 – 24.00hrs weekdays and 07.00 – 18.00hrs weekends.

sky sports sports unlimited
Sky Sports – Sports Unlimited
  • World’s biggest alternative sports programme
  • Incorporates sports from all elements including motorsport
  • 1 hour programme
  • Shown weekly globally
  • 55.5 million viewer potential
motors tv
Motors TV
  • Stand-alone coverage of each event on Motors TV UK and Europe.
  • Available on digital and satellite television, Motors TV now has 17.6 million subscribing households across 38 countries in Europe.
  • 56.25 million viewer potential
  • The latest published figures for Motors TV UK had an average reach of 1.8 million individual viewers per month (number of viewers watching 1+ consecutive minutes)
  • 71.98% of viewers are male and 28.02% are female
  • 27.3% of viewers are aged 35-44, with 20.8% aged 25-34, 17.2% aged 45-54, 14.2% aged 55-64, 12.9% aged 65+ and 7.6% aged 16-24
  • 33.6% of viewers fell into the Adults C1 socio-economic classification, with 32.8% Adults C2, 17.9% Adults DE and 15.7% Adults AB
usa broadcast details
USA Broadcast details
  • New for 2013 - guaranteed US coverage for 2013 via Fox Sports.
  • SPEED races will be included in the ‘Sports Unlimited’ show.
  • Subscribers to US broadcast channels totals over 95 million
  • Repeats generate potential reach of over 288 million households
  • The following data from Fox Sports shows US reach, states, areas and number of homes accessed by the Sports Unlimited programme across the US market.
integrated online presence
Integrated Online Presence

www.speedeuroseries.com

  • High volume web traffic over race weekends
  • International traffic sources
  • Popular and active social media profile
  • Live timing online from race weekends
  • Partner links featured on site
  • Driver and team profiles
wsco ltd contacts
WSCO Ltd Contacts

Oliver & Stuart McCrudden

World Sportscar Organisation Ltd

+44 (0) 1621 892 814

+44 (0) 7887 53 52 51

e - organisation@speedeuroseries.com

w - www.speedeuroseries.com