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RTO update Colin Mitten March 2012

The Northland Regional Council's Statement of Intent outlines strategic goals for regional economic development through collaboration with local businesses, councils, and interest groups. Focused on four key sectors—Primary Industries, Value-Added Processing, Marine, and Tourism—the strategy emphasizes optimizing land use, enhancing product offerings, and securing funding for development projects. Stakeholder engagement and clear communication are vital for aligning endeavors with community needs. This comprehensive approach aims to leverage Northland's unique advantages for sustainable growth.

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RTO update Colin Mitten March 2012

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  1. RTO updateColin MittenMarch 2012

  2. Northland Regional Council Agree SOI and report against KPIs Statement of Intent Appoint directors NEAG Northland Inc Board DCs & other Local EDAs organisation Businesses RTO , Industry Forums Community Interest groups IWI

  3. Economic Development Delivery Structure

  4. 4KeySectors We have real advantages (and could do better) in; Primary Industry- optimising our land use Adding Value – processing our primary products Marine – maximising our USP Tourism – continue to increase our product offering

  5. Primary Industries Sector • Currently employs 12.7% of our work force and a quotient of 2.5 • Focus on • Agriculture • Forestry • Horticulture • Aquaculture • Mining and Minerals

  6. Adding Value Sector • Currently employs 9.2% of our work force, with a quotient of 2.4 • Focus on • Food processing • Wood processing • Marine technology and engineering

  7. Marine Sector • Black boat build and repair • Super-yacht build and refit • Launch repair and refit

  8. Tourism Sector • Currently employs 17.8% of the workforce and has a quotient of 1.2 • Focus on • Increasing product offering • Target specific overseas markets • Working with Auckland • Marketing the whole of Northland

  9. Stakeholder Engagement • Communication • Stakeholder strategy • RTO

  10. Investment • Seeking out and working up funding for opportunities that align with Sector Strategy • Syndicating funding for the Investment and Growth fund.

  11. TDG projects for Northland Inc • • Kauri National Park • • Info / interpretation centre at Cape Reinga • • World Heritage sites, Tentative • o Natural •  Kauri Park •  Off shore Islands incl Three Kings, Te Paki/spirits Bay •  Poor Knights •  Hen and Chicks •  Little Barrier •  Mokohinaus • o Cultural •  Kerikeri stone store •  Waitangi • • Marine National park • o Off the east Coast, in IMO no go area from Cape Brett, outside PK to Whangarei Heads • • Hundertwasser centre • Other projects like: • • Conference centre in Northland • o BOI • o Whangarei • • Waterfront BOI • • Ngawha springs • • Other?

  12. Points to agree • Branding • New Zealand First • Bay of Islands • RTO do we need one • How does the RTO operate • How is it funded • What is the scope of the consultant...Brand development? • Does the TDG need a constitution...Terms of Reference

  13. QUESTIONS And any other questions like….. ………and how do we prioritise? • How many projects through NEAG, • what is the process, • what are the requirements, • what can be delivered by Northland (Inc)?

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