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The Strategists Participants: Elaine Marshall, Ben Stark, Vatore Hekkel, Tito Be, Viviane Poiret H, Louise Ostreniu

The Strategists Participants: Elaine Marshall, Ben Stark, Vatore Hekkel, Tito Be, Viviane Poiret H, Louise Ostrenius, Violetta Skelag. Questions we face: Which social networking strategies are appropriate to reach specific target groups?

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The Strategists Participants: Elaine Marshall, Ben Stark, Vatore Hekkel, Tito Be, Viviane Poiret H, Louise Ostreniu

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  1. The StrategistsParticipants: ElaineMarshall, Ben Stark, Vatore Hekkel, Tito Be, Viviane Poiret H, Louise Ostrenius, ViolettaSkelag Questions we face: Which social networking strategies are appropriate to reach specific target groups? - Facebook and Twitter, why? Because they combine social networks and fast information propagation. -Using two Facebook pages can give us option of using a humorous side and a serious/aggressive side. -Using celebrities to “plead our cause”, gauge public interest, may be difficult to get contact. Question: How do you propose to educate participants on your issue and avoid trolling? - Create Facebook updates with key information supported by professionals to present believable evidence for our cause. -University Newspaper Publicity, Facebook pages related to the University, Posters with Facebook links on board and in the University Cafeteria (which sees a lot of daily traffic) -Use of Posters and Stickers will be key to gauging interest among people, easily transferred message that can be spread and kept in several places at the same time. Question: How can we establish strong ties among participants of the Campaign? Our target group should be Active and give feedback and we could achieve this for instance by asking open question and starting online debates in our status update, perhaps the forming of a side blog among our members. Question: What kind of plausible promises can we make? -Saving Money while drinking healthy water (tap water) -Step by step change to save the planet! ( strike emotional chords of unity) .

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