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The objective of Retail Marketing

The role of retail marketing in the world of commerce is extremely significant. Retail marketing has many advantages which have been discussed in this PPT. It is extremely essential for a business venture to possess a strong retail marketing strategy. <br>

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The objective of Retail Marketing

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  1. The Objective of Retail Marketing

  2. Retail Marketing Retail marketing is an integral part of a promotional strategy. It plays an important role in advertising and promotion of your products and services.

  3. Maximizes Results of Advertising Process Retail advertising helps in optimizing the advertising process.

  4. Optimizes Category Sales The distributors get categorized by the product that they offer to the retailers.

  5. Cross-Selling and Up-Selling Retail marketing also encourages cross-selling and up-selling of products and merchandise.

  6. Enables Shopper Navigation Location of products is also among the various functions of retail marketing.

  7. Presented By guihenjones.com.au

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