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Kristen Kaiser Gray, successful in the fine dining industry in Los Angeles, shares her achievements with Moet Hennessy USA through specific KPIs like consumer samplings, wine pairings, and exclusive promotions for Ruinart, VCP, 10 Cane, and Belvedere in various establishments.
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MOET HENNESSY USA TDM SUCCESS STORIES
Los Angeles-Fine Dining Nick N Stefs: Ruinart Dinner Private 4 Course Ruinart Dinner-15 attended Ruinart Blanc de Blanc, Rose, Dom Ruinart Blanc and Rose’ Ruinart Bdb and Rose BTG 6 cases sold We have talked about Domaine Chandon’s wine(s) Cabernet, Chardonnay, Pinot Noir and Pinot Meunier. All are $14 bottle cost and I know that is too high; what if we were to do a 1 case on 5 case deal? Maybe the Cabernet, Pinot Noir and Chard? 4 cases= $672 (your cost) 60 bottles in total (including case 5)= $11.02 bottle cost. We have talked about Domaine Chandon’s wine(s) Cabernet, Chardonnay, Pinot Noir and Pinot Meunier. All are $14 bottle cost and I know that is too high; what if we were to do a 1 case on 5 case deal? Maybe the Cabernet, Pinot Noir and Chard? 4 cases= $672 (your cost) 60 bottles in total (including case 5)= $11.02 bottle cost. Kristen Kaiser Gray
SUCCESS HIGHLIGHTS / KPIs Provide specific highlights / KPIs: Sampled hundreds of consumers and trade during the Wine Spectator Grand Tasting featuring RuinartBdB. RuinartBdB, Rose, Dom Ruinart 1998 Blanc and Dom Ruinart 1996 Rose were exquisitely paired during a consumer Champagne Dinner at Nick & Stef’s. Consulate Account Newsletter featuring an interview with our Cellar Master as well as a Mother’s Day article recommending Ruinart wines (K&L CA). Kristen Kaiser Gray
Los Angeles – Fine Dining Added Moet Hennessy Champagne Cart VCP BTG Ruinart bdb and Rose’ BTG Moet Imperial BTG Krug, DP, Dom Ruinart BTGB Incremental case increased 5 cases in 2 months. Kristen Kaiser Gray
Los Angeles – Fine DiningVenice Whaler • Exclusive 10 Cane Pitcher Specials • Four (4) 10 Cane Pitcher offers • Four (4) 10 Cane cocktail offers • 10 Cane as premium well Rum • 12 cases TY vs. 5 cases LY Kristen Kaiser Gray
Los Angeles – Fine DiningVenice Whaler • Exclusive Belvedere Unfiltered Cocktail Menu • Four (4) Belvedere UF cocktail offers • 2 Belvedere UF Pitcher offers • 10 cases TY vs. .33 cases LY • All Belvedere Flavors in backbar for Kristen Kaiser Gray
Santa Monica– Fine Dining Fairmont Miramar • Fairmont Miramar Lobby Bar: • Glenmorangie Casks display and offer • Glenmorangie La Santa, Quinta Ruban and Nectar d’ Or • Glenmorangie 10yr, 12yr and 18yr • Happy Hour Glenmorangie Tasting, 2.5oz pour, 3 marques Kristen Kaiser Gray