1 / 25

Mastering the New Networking Frontier: Blending Online Tools with Traditional Skills

Discover the evolution of networking through intellectual advancement groups and the importance of managing online presence. Explore practical strategies for effective social media networking and tips for successful communication in the digital age.

lindley
Download Presentation

Mastering the New Networking Frontier: Blending Online Tools with Traditional Skills

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. The New Networking Successfully blending new online tools and traditional communication skills www.karensouthallwatts.com

  2. Everything old is new again www.karensouthallwatts.com

  3. The evolution of networking Intellectual advancement groups & salons www.karensouthallwatts.com

  4. Who’s online? • Thought leaders • Followers • Friends • Problem children www.karensouthallwatts.com

  5. Expectations and instant response • I didn’t reply to your text because… • I’m driving! • I’m in a meeting • I need to research the answer • I’m eating, bathing, napping… • My phone battery is dead ?1 www.karensouthallwatts.com

  6. Everyone’s a writer ?2 www.karensouthallwatts.com

  7. There is no tone of voice online Emotionally charged words • Political terms • Religious terms • Racial terms • Comments on intellect www.karensouthallwatts.com

  8. There are only 24 hours in a day www.karensouthallwatts.com

  9. Your social media/networking plan Figure out what you want to accomplish • Select your channels • Klout vs. Kred • Real world results www.karensouthallwatts.com

  10. Other measures of results • Clicks thru to your registration form • Scheduled face-to-face meetings • Products sold • Dollars raised ?3 www.karensouthallwatts.com

  11. Meet the $68 man • $50 to buy Twitter followers from fiverr.com • $18 to set up a Wordpress website = instant expertise www.karensouthallwatts.com

  12. The Big 3 • Big, purely social roots, growing business applications • Professional, targeted • Fast, fluid, pointing device www.karensouthallwatts.com

  13. Worth 1000 words • Established, show-and-tell • Visual plus followers and email updates • Free & pro levels; common section for use with link back www.karensouthallwatts.com

  14. More like real life? • Only one-third of users are American, and only half speak English. • Nearly half of all Google+ users are between the ages of 18 and 24, and more than one-third are students.  www.karensouthallwatts.com

  15. Dust off your old school skills Retweets, endorsements, follows, re-posts, virtual introductions, recommendations… www.karensouthallwatts.com

  16. Nurture before asking “Never ask a favor of someone till they have had their dinner.” Anonymous www.karensouthallwatts.com

  17. Follow-up and Follow Through www.karensouthallwatts.com

  18. Practical and cautionary tips ?4 www.karensouthallwatts.com

  19. Share your tips www.karensouthallwatts.com

  20. Basic LinkedIn • Photo • Completed profile • Add skills • Discussions www.karensouthallwatts.com

  21. Facing Facebook • Why are you here? • Shifting sands www.karensouthallwatts.com

  22. Sweet Tweets • Photo or logo? • Timing • DMs • Watching #hashtags and @ • Short, sweet, retweet www.karensouthallwatts.com

  23. Quick Tips • Never post when you are drunk, angry, sleep deprived etc. • Repost content to hit more time zones • Double check news www.karensouthallwatts.com

  24. Daily Weekly 1-2 times a month Monthly Quarterly Every 6 months Posts and Tweets: Content Connection Casual LinkedIn discussions Serious blog comments Post a blog Submit an article online Send newsletter Have a Facebook contest or a sale Evaluate results and modify the plan Wrap It Up Have a plan Know your people Budget your time Sample social media schedule www.karensouthallwatts.com

  25. Questions? @askkaren on Twitter LI Blog www.karensouthallwatts.com

More Related