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The Decisive Role of Small to Medium Sized Firms in the Development of Tourism in Queensland’s Tropical North PowerPoint Presentation
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The Decisive Role of Small to Medium Sized Firms in the Development of Tourism in Queensland’s Tropical North. WS (Bill) Cummings. 1970 Visitor Numbers from Bowen north 293,000. 2007/08 Visitor Numbers Tropical North Q’ld Region 2,244,000. Cairns Airport Passenger Numbers.

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The Decisive Role of Small to Medium Sized Firms in the Development of Tourism in Queensland’s Tropical North

WS (Bill) Cummings

1970 visitor numbers from bowen north 293 000
1970 Visitor Numbers fromBowen north 293,000

2007/08 Visitor Numbers Tropical North Q’ld Region 2,244,000

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REEF RAINFOREST TROPICAL AMBIENCE BEEN HERE ALL ALONG
  • DEVELOPMENT UP TO 1960’s BASED ON AGRICULTURAL MINING AND MARINE POTENTIAL
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GLOBAL GROWTH
  • TRANSPORT DEVELOPMENTS
  • TECHNOLOGY
  • SUCCESS BREEDS SUCCESS
small to medium sized firms
SMALL TO MEDIUM SIZED FIRMS
  • Solving the problems
  • Exploiting the opportunities
pioneering reef visitation and viewing
Pioneering Reef Visitation and Viewing

Built in Cairns,first of its kind in the world

1971 72 fund raising
1971 / 72 FUND RAISING

$180,000 over 4 years

State Government only $4,000

Commonwealth Government nil

Today’s Money

$1.5 million

Today’s Money and Today’s Population

$3 million

tourism has come a long way
Tourism has come a long way...
  • National and international investment
  • Local tourism firms expanded to become significant players
  • Government support stronger
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High dollar

  • High fuel costs
  • Airlines capacity constraints
  • Recent years dispiriting ones…
  • But the pendulum is swinging.
small to medium sized businesses to meet challenges
Small to medium sized businesses to meet challenges...
  • Expansion of product offerings
  • New overseas and niche markets
  • Capturing the growing “Baby Boomer” Grey Nomads
  • Turning climate change concerns and policies into an advantage.
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WS (Bill) Cummings

www.cummings.net.au