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Sharing Information Through New Media

This study explores how information sharing has transformed with new media, examining the adaptation of traditional media, examples of new media platforms, and the impact on sharing dynamics. Research includes analysis of websites promoting information exchange via Twitter, Facebook, Spotify, Google+, and more. Traditional media's integration into new media for disseminating information is also discussed. Theoretical frameworks like the Pluralistic Model, Viral Marketing, and Real-Time sharing are applied to explore active user participation, content dissemination, and instant news access.

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Sharing Information Through New Media

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  1. Sharing Information Through New Media

  2. What is it? • For my case study I will look at how information is easier to share over new media. • How traditional media is adapting to this. • Examples of new media that allow this.

  3. Research • I looked at which different websites allow better sharing through new media • Twitter • Mentions • Hash-tags • Facebook • Spotify • News • Google+ • Circles • +1 Button

  4. Traditional Media • Traditional Media is becoming involved in this by using these websites to share their information

  5. Theory • Theory that applies well to my case study: • Pluralistic Model – People actively share content and get involved in the media, rather than being passive. • Viral Marketing – Institutions use new media to share and spread content easily to audiences, without the need for advertising • Real-time – We share information in the present and can gain access to the news in the ‘now’ more than before

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