Spring Product & Service Innovation Looking into Technological Movie ‘Iron Man’ Helga Margrethe Beyer Hye-su Hwang Isabella Poebl Yeo- reum Kang. Introduction. Iron Man – Compile of Future T echnologies . Synopsis – Iron Man 1
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Product & Service Innovation
Helga Margrethe Beyer
Iron Man – Compile of Future Technologies
Synopsis – Iron Man 1
Tony Stark, a playboy and a genius who has inherited Stark industry from his father, realizes that his fabulous weapon is being used by enemy in a harmful way for US. After that, he invents metal suit, providing power with his artificial heart gained when he was hijacked in Afghanistan. With this suit, he saves a village, but Obadiah doesn’t like his good deed for the world. He also gets the suit Tony left in the Afghanistan, and develops it for the use of killing Tony. After defeating him, Tony gets the name “Iron Man”.
Jarvis – No.1 Assistant for Tony Stark
As a artificial intelligence system, it controls everything related to Tony, from his house and schedule, to his Ironman suit. It can even read Tony’s mind, making a conversation with him.
How to use in the future
1. By ordering with voice, people can carry out jobs faster and more efficiently, as well as live life more conveniently, especially in works dealing with delicate tasks like war industry or semiconductor industry
2. As it can control the overall tasks comprehensively an owner wants to deal with, people can think of their tasks more synthetically – so it can be used in any company, organization, or even in home for household affairs
Visual form of computer program
Equipment(carries order physically,
like computers and fixing tools)
4. Metal suit armed with weapons
Looks highly efficient, productive, technical, and modern, mostly consists of metal
barely has artistic or aesthetic feature
Looks complex and hard to understand at once
How to Overcome
Enhancing the safety and security of the artificial intelligence program.
Making a solid solution system for the cases of being hacked or misused by enemies
Diffuse– How to Commercialize ‘Artificial Intelligence’ ?
Give the public opportunity to experience the convenience of artificial intelligence by conference of exhibition.
Developing and adapting technologies separately for different usages, like ‘Home Edition’ and ‘for Enterprise’ of Windows System.
Development of Science and Technology – By expanding A.I. to various fields, people can solve many problems with little effort, making human life way more convenient and efficient.
Security for citizen – by using Artificial Intelligence and weapons together, countries can prevent each other’s attack, making this technology as a sign of “Ideal Peace”
If it can, how can we control this ‘will’? It can be developed in a way of harming people.
If it can’t, in the end, people should program all the things inside AI system, making no
difference from technologies existing today. (Self-updating and curing, Voice order, ….)
The technology in our daily life
Feeling Convenient and Comfortable
Useful for daily life
lots of power
Irritated to be a executer of a complex system
Feeling Uncomfortable as it reads my mind, and feeling complicated
Enjoying communication with ‘alter ego’
No need to use A.I.
technology in daily life,
But use it only for works forcibly
Appreciating spare time
Yes, it will be adopted
When and How?
Product & service Innovation
Helga Margrethe Beyer