Wire Watch 2006 - PowerPoint PPT Presentation

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Wire Watch 2006

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  1. Wire Watch 2006 Prepared by the Pennsylvania Associated Press Managing Editors for state AP members and staffers

  2. Second year for shorter survey Better survey of state AP’s photo coverage On-cycle stories charted during survey period for first time What’s New in 2006? Highlights of 2006 survey • Satisfaction ratings, member contributions and use • Chart value and use of AP’s special projects • Survey national AP areas for second year

  3. 14 < 20,000 25 = 20 to 75,000 5 > 75,000 Nearly 2/3 of all newspapers responding were AM-cycle newspapers Of 44 newspapers responding Newspapers per circulation • 15 completed survey via mail • 29 completed survey via the Web

  4. Overall satisfaction with AP • Historic low / 1997 / 56% • Historic high / 2001 / 92% • This Year? Rated at 91% • This is 5% higher than last year.

  5. Increases in members’ satisfaction by category • Pennsylvania legislation (Up 13%) • Pennsylvania courts (Up 13%) • Sports news (Up 6%) • Pennsylvania politics (Up 4%) • Spot/Breaking news (Up 4%) • Election night coverage (Up 3%) • Sports features (Up 1%)

  6. Decreases in members’ satisfaction by category • Coverage by neighbors (Down 37%) • State business coverage (Down 8%) • Enterprise reporting (Down 7%) • Sunday advances (Down 5%) • Request response (Down 4%)

  7. Photography / Good things • College sports (75% satisfaction) • Pro sports (86% satisfaction) • Request response (80% satisfaction) Photography / What can we do? • Photo/story coordination (52%) • Spot news photos (50%) • Multi-photo features (34%) • Spot news by members (32%) • High school sports (20%) • Photos of my region (12%)

  8. National AP / Overall satisfaction • Sports (93%) • Election night (86%) • Enterprise/Advance (85%) • Health (84%) • War on Terror (79%) • Stories for ages 18-35 (37%)

  9. AP Projects / Most important • Accessing public records (97%) • FOI project (97%) • Act 72/Opting In or Out (95%) • Voices of the Wounded (78%) • Inside PA County Jails (71%) • Colleges at crossroads (71%) • Trouble underground (69%) • The Susquehanna River (68%) • Pennsylvania Outdoors (66%)

  10. AP Projects / What we used most • Smaller newspapers used Act 72, Accessing public records and the FOI project in full most often • Medium newspapers used the FOI project and Accessing public records in full most often • Large newspapers used Inside PA County Jails in full most often

  11. Member contributions • Members provided fewer stories, but more photographs than last year • The turn-around percentage for stories moved to the wire for use declined by 8% • Seven newspapers provided 10 stories on-cycle during the survey period

  12. Ideas from the survey • Getting all newspapers to contribute to the AP report • Coverage of state legislature actions (re: pay raise; tax reform) • Coverage of rollout of gambling across the state • Can it be addressed? Photo/story coordination; member contributions.

  13. How to use this report • Pass the Wire Watch report around among your staff. • Check your own contributions and their use (particularly on-cycle contributions). • Check up on your neighbors’ contributions of photos, stories. • Talk with Sally and others at AP about any concerns you have.

  14. Next year’s survey • Chart stories and photographs taken by AP directly from member Web sites • Continue to watch on-cycle submissions • Host survey on PAPME’s web site • Other suggestions?

  15. Thank you • Members of the PAPME Wire Watch committee – Dave Troisi, Bob Heisse and Harry Dietz – for editing the work. • Ray Shaw and the Lancaster Intelligencer Journal for printing the report. • Sally Hale and the staff at state AP for compiling statistics and providing feedback. • Samantha Dellinger and Chris Glass at the York Daily Record/Sunday News for designing the report.

  16. To get another copy • Email me at tsickler@ydr.com if you need additional copies in .pdf form