Youth Engagement Plan. Since the 1960’s, when park visitation was at its highest of 500,000 visitors, visitation has fallen to 200,000 visitors the past number of years. Youth Engagement Plan. To improve the visitation numbers a youth engagement strategy is proposed.
Since the 1960’s, when park visitation was at its highest of 500,000 visitors, visitation has fallen to 200,000 visitors the past number of years.
To improve the visitation numbers a youth engagement strategy is proposed.
Approximately 75,000 elementary school aged children live in the Edmonton area. Based on these numbers park visitation could increase by 150,000 if one child where to be accompanied by one parent each visit. These numbers could grow larger if children visited multiple times per year.
School programs that the park offers are currently oversubscribed with many thousands of students being turned away each year. This marketing proposal is targeted directly at the parents of elementary school aged children, in order to motivate them to take their children to the park.
The following video presentation accompanies the proposal submitted and is a tool to use in appropriate marketing channels. The video outlines the benefits for both parents and their children when visiting the park. Constraints to visiting the park are also addressed with solutions to these challenges included.
Boasting over 250 species of birds, the park is a bird watcher's paradise.
Elk Island Park has higher densities of hoofed mammals per square kilometer than any other wild area in the world, with the exception of the Serengeti Plains of Africa.
Children who play regularly in natural environments show more advanced motor fitness, including coordination, balance and agility, and they are sick less often (Grahn, et al. 1997, Fjortoft & Sageie 2001).
When Children play in natural environments, their play is more diverse with imaginative and creative play that fosters language and collaborative skills (Moore & Wong 1997, Taylor et al. 2002).
Children with views of and contact with nature score higher on tests of concentration and self-discipline. The greener, the better the scores (Wells 2000, Taylor et al. 2002).
Early experiences with the natural world have been positively linked with the development of imagination and sense of wonder (Cobb 1977, Louv 1991). Wonder is an important motivator for lifelong learning (Wilson 1997).
30-minute drive from South Edmonton
2-Hours or Less for a Guided Walk
Rentals are available for…
Park Staff are here to make sure you and your family are safe at Elk Island Park
Park Rangers on site and easily accessed.
Self Guided hikes with interpretive plaques
Park Visitor Guides