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Promoting sustainable transportation to make communities healthier. Includes trip reduction programs, public awareness campaigns, and TMA involvement. Case studies highlight successful implementation strategies by key organizations in Vancouver. Future steps involve expanding programs and learning from national TDM activities.
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Le modèle de Vancouver Workplace Transportation Choices - the Vancouver experience
Better Environmentally Sound Transportation We strive to make our communities healthier places to live by promoting sustainable transportation; land-use planning and pedestrian, cycling and transit oriented neighbourhoods. • Our transportation choices programs include: • off ramp secondary school trip reduction program • Go Green Choices, workplaces trip reduction • Coordination of the Commuter Challenge • Beyond Planning TDM conference and listserv
Program Development • Go Green public awareness campaign - 1990 • Employee Transportation Administrator Training Program • Regional Trip Reduction Service- 1997 • Go Green Choices • Jack Bell Foundation ridesharing service
Current Activities • Go Green Choices currently works with 130 workplaces • Since 1997 we have trained 500 co-ordinators
Current Activities Program includes: • one day training course for workplace co-ordinators • location assessments • ongoing support and advice • social marketing prompts • brochures, guidebooks, and postcards
Further Developments • On Board pilot program - 2001/2002 • Goal: to determine opportunities to increase the use of sustainable transportation choices at the workplace. • More comprehensive support for pilot organizations
Current Activities On Board Process includes: • Executive Interviews • Location Assessments • Employee Survey Pilot organizations: • IBM • Cambridge Ivanhoe • Ballard Fuel Systems
Current Activities • Commuter Challenge 2003 • City to City challenges • Company to company challenges increase each year
Vancouver’s TMAs • BEST is currently involved with four TMAs • Willingdon Corridor Transportation Action Group • Metrotown TMA • ACCESS Post Secondary TMA • Cambie Corridor Consortium
Case Study - VanCity Credit Union • Why has VanCity increased its sustainable commuting to 44%of its staff? • management involvement at CEO level • sustainability is part of their company mandate • dedicated staff-time to support the program
Case Study - Crystal Decisions • Why has Crystal Decision supported transportation choices? • Employee attraction and retention in high tech market
Case Study - Vancouver International Airport Authority • Why is the airport authority interested? • Part of a larger environmental initiative to improve air quality
Case Study - Ballard Fuel Systems • Why did Ballard want to get involved? • Environmental mandate as a green energy provider
Next Steps • Continued promotion of the Go Green Choices program • Five new companies for the OnBoard program • Expansion of the Commuter Challenge to businesses in suburban areas • National networking and learning from other cities’ TDM activities