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Facebook 201

Facebook 201. 8 signs your organization is doomed to fail on Facebook. By Sharon Tewksbury-Bloom Volunteer Program Specialist , Volunteer Arlington Board Member, National Association of Volunteer Programs in Local Government. 8 Signs Your Organization is Doomed to Fail on Facebook.

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Facebook 201

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  1. Facebook 201 8 signs your organization is doomed to fail on Facebook By Sharon Tewksbury-Bloom Volunteer Program Specialist, Volunteer Arlington Board Member, National Association of Volunteer Programs in Local Government

  2. 8 Signs Your Organization is Doomed to Fail on Facebook. Gary Larson, The Far Side

  3. You collect people like bottle caps (paraphrased from @wharman) bottle caps portrait of Chuck Close by artist Molly B Right.

  4. You have to control the message image by Conscious

  5. You have nothing to add to the conversation Graphic from B D Solis

  6. Nobody Likes You.  Or "likes" you.

  7. You just named your high school intern the Social Media Coordinator

  8. You don't have a home online

  9. DC Central Kitchen Greenbrier Learning Center

  10. You are pretending to be a person on Facebook Picture from Brian Reich's presentation on SlideShare

  11. You're already on Facebook and you didn't know it.

  12. The good news is, it's ok to fail.

  13. We have a clear and compelling mission We have discussed roles & responsibilities for staff and volunteers We are creating valuable content & have a method for storing it. We encourage people to engage with us

  14. Warning: proceed with caution Facebook privacy concerns are real, or if they aren't concerning you they will be next week. Be careful with content that is yours.  Put it on your website and link to it - do not upload original content to Facebook. Respect content and information created by your volunteers & staff.   Ask before posting.  Have a policy in place and publicize it . Example of Comment Policy

  15. What else is out there? Blogging  Niche social networks - volunteers as the locus of the network, nonprofits are the nodes Location based apps Mobile Web

  16. Resources Heather Mansfield - www.facebook.com/nonprofitorgs http://www.diosacommunications.com/facebookbestpractices.htm Mashable - http://mashable.com Case Foundation - http://www.casefoundation.org Beth Kanter - http://www.bethkanter.org/ Huffington Post - http://www.huffingtonpost.com/impact Follow the #sm4sg hash tag on twitter at NCVS.

  17. This presentation is available at http://bit.ly/NCVSFB201 Connect with Volunteer Arlington on Facebook, Twitter @VolunteerArl or at www.arlingtonva.us/volunteer Connect with Sharon Tewksbury-Bloom on Twitter @sharontb  & LinkedIn Connect with NAVPLG on Twitter @NAVPLG or at our Meeting at noon at Hilton

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