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Business Models. Schools of thought. The evolution of business model thinking. Rotman DesignWorks. Osterwalder Business Model Canvas. Schools of t hought. Adrian Slywotzky / Mercer / Olyver Wyman Business Design, Profit Models, Value Migration. 1990. 1995. 2000. 2005. 2010.

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business models

Business Models

Schools of thought

the evolution of business model thinking
The evolution of business model thinking

Rotman

DesignWorks

Osterwalder

Business Model Canvas

Schools of

thought

Adrian Slywotzky/ Mercer / Olyver Wyman

Business Design, Profit Models, Value Migration

1990

1995

2000

2005

2010

2015

Joan Magretta: Why Business Models Matter

MIT: Do Some Business Models Perform Better than Others?

Deloitte: Deconstructing the Formula for Business Model Innovation

Gerry Lameiro: A Guidebook for

Designing Business Models

Major

Contributions

KPMG: Rethinking the business model

HBR: How to map your industry profit pools

Chesbrough: The role of the business models in capturing the value of innovation

Afuah: Business Models: A Strategic Management Approach

Chesbrough: Open Business Models

Christensen: Skate to where the money will be

adrian slywotzky
Adrian Slywotzky

1995 - 2013

1995

1996

1998

1999

2000

2000

2002

2004

2007

2011

Reengineering is dead.

Focus on the customer

Reinvention and profit-centric thinking are the keys to sustained value growth

Winning business designs in the next economy will be dynamically assembled around customer priorities

Explore the many ways that profit happens

Growth breakthrough through risk management

Value flows to the business design best matched to customer priorities

Pattern thinking helps executives see tomorrow’s profit zones before the competition

To expand your strategic options, think business issues first, technology second

Find additional profit by mining the margins of existing revenue categories

Where does demand come from

rotman school of design
Rotman School of Design

2006 - 2013

GEAR 1: EMPATHY & DEEP HUMAN UNDERSTANDING
- WHAT’S THE OPPORTUNITY?

Business Design starts with a deep and meaningful understanding the people who matter and what matters to them. Stakeholder mapping and ethnographic techniques for need-finding process leads to a valuable reframe of the opportunity to better serve unmet needs.

GEAR 2: CONCEPT VISUALIZATION
- WHAT’S THE BREAKTHROUGH SOLUTION?

Generating breakthrough ideas calls for open exploration of new possibilities, including those that are outside your current set of considerations. Visualizing a richer and more distinct customer experience through iterative prototyping methods and co-creation with users results in a powerful and concrete refresh of your vision.

GEAR 3: STRATEGIC BUSINESS DESIGN
- WHAT’S THE STRATEGY TO DELIVER AND WIN?

Gear 3 is an essential extension of the innovation process – defining your strategy to make big ideas valuable and viable to both the market and to the enterprise. Visualization and system-mapping techniques equip you to design a winning strategy for all stakeholders and refocus your enterprise resources to set you on a path for long-term, market-inspired value-creation.

Business Design is best practiced collaboratively across disciplines – having many sharp minds on the project, working openly and iteratively through every gear, and using the most appropriate tools to get the most out of each gear.

business model thinking assessment
Business Model Thinking Assessment

Each school of thought has its strengths and seeks to cover the intersection of consumers, technology and business

Consumers

Rotman

Slywotzky

Osterwalder

Technology

Business

starcher group llc
Starcher Group LLC

The Starcher Group has been delivering on business model designs and advisory services since 2002, leveraging the best thinking across contributors and schools of thought, developing differentiated expertise where needed. All in support of growing enterprise value.

Consumers

Rotman

Starcher Group

Slywotzky

Osterwalder

Technology

Business

slide8

Bruce Starcher

Starcher Group LLC

Office: 708 406 9460

bruce@starchergroup.com

www.starchergroup.com