Samsung Group. The Samsung Group Currently Operates within 57 countries Generates 117 Billion $ in revenues Operates three core business sectors: Electronics Finance Trade and Services Accounts for 25% of Korean exports
The Samsung Group Currently
Within France, Samsung
Products sold to the French Market
Services include after sales services, with repairs handled externally
Samsung’s method: Interface position
Costs of Entering the French Market
Why did Samsung choose to enter France?
”Focus on HR for continued success...”
HR Management within the France
Asian versus Western Cultures
“We will devote our human resources and technology to create superior products and services, thereby contributing to a better global society."
Evolution of Samsung’s Mission Statement
Soon to be announced by Samsung are new Corporate Values:
Yang Kyu Kim, President, Directeur General
Amaury Destailleur, Directeur, Ressources Humains