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VEVO: Music Video Platform Overview

Explore VEVO, a music video and entertainment site in partnership with YouTube/Google, utilizing an advertising rev-share model. Learn about its revenue streams, network footprint, scheduling process, and future expansion opportunities.

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VEVO: Music Video Platform Overview

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Presentation Transcript

  1. OPIM 5165 Group 6 VEVO

  2. Initial Investors • Sony Music • Universal Music • Abu Dhabi Media Grp

  3. What Is VEVO? • Music Video & Entertainment Site • In partnership w/ Youtube/Google • Advertising rev-share model

  4. Why VEVO…

  5. VEVO Revenue Stream • Monetized Streams/ Revenue Pool • Rev Share Calculated Across VEVO Network • North American footprint

  6. Populating VEVO • Videos are scheduled • VEVO (Youtube) ingests/ uploads • Metrics/Analytics

  7. Artistic Opportunity • Discovery • Personalization • Socialization

  8. VEVO Future… • International Expansion • Portable Devices • VEVO service

  9. Questions?

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