TRUE Code Hotel Program. Delivering hotel bookings to your branded website. Travel Retailers Universal Enumeration Why Travel Agents choose TRUE.
Delivering hotel bookings
to your branded website
To qualify for a TRUE code, travel agents must have the following criteria:
Estimated Costs to Hotel to Book a Room Costing $220 using different booking Channels.
(Marketing Leadership in Hospitality and Tourism- Shoemaker, Lewis, Yesawich. p. 528)
Education and Training-