csr events meetings of the future n.
Skip this Video
Loading SlideShow in 5 Seconds..
CSR & Events - Meetings of the future? PowerPoint Presentation
Download Presentation
CSR & Events - Meetings of the future?

Loading in 2 Seconds...

play fullscreen
1 / 54

CSR & Events - Meetings of the future? - PowerPoint PPT Presentation

  • Uploaded on

CSR & Events - Meetings of the future?. Roger Simons & Rebecca Saunders/Amelia Barratt-Smith September 02 • 2011. Overview. What is driving sustainability in global business? The Event Industry – how can we change things? What are the challenges? Solutions ? Case studies Resources.

I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
Download Presentation

PowerPoint Slideshow about 'CSR & Events - Meetings of the future?' - kylia

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.

- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
csr events meetings of the future

CSR & Events - Meetings of the future?

Roger Simons & Rebecca Saunders/Amelia Barratt-Smith

September 02 • 2011



  • What is driving sustainability in global business?
  • The Event Industry – how can we change things?
  • What are the challenges?
  • Solutions ?
  • Case studies
  • Resources


iso 20121
ISO 20121

Introduction to BS8901

Evolution into ISO20121

GRI Event Sector Supplement


supply chain leadership
Supply Chain Leadership
  • The world's largest consumer goods maker
  • To increase the company's understanding of its own supply chain.
  • Suppliers are asked for electrical and fuel energy use, water input and output
  • Optional categories- renewable energy use, transportation fuel efficiency and potential waste material that is recycled, reused or recovered.
  • Uses measurement standards and protocols from the World Resources Institute, the World Business Council for Sustainable Development and the Carbon Disclosure Project

Wal-Mart ask 15 questions to 60,000 suppliers.

  • Four areas: energy and climate; material efficiency; natural resources; people and community.
  • Ask for information on sourcing policies, third party certifications, and community involvement, while P&G does not.
  • 9,600 retail units under 69 different banners in 28 countries.
  • 2011 sales of $419 billion
a new era of sustainability un global compact accenture ceo study 2010
A New Era of SustainabilityUN Global Compact-Accenture CEO Study 2010

100 in-depth interviews with global leaders, including 50 CEOs, chairpersons and presidents of UN Global Compact member companies from 27 countries

Online survey of 766 UN Global Compact member CEOs from nearly 100 countries across 25+ industries


93% of CEOs believe that sustainability issues will be critical to the future success of their business

Very Important





“The economic downturn has raised the importance of sustainability as a leadership issue for top management”


Strongly Agree or Agree


question to audience what motivates you most to organise sustainable events

Brand, trust and reputation

Revenue growth/cost reduction

Personal motivation

Customer demand

Employee engagement/recruitment

QUESTION TO AUDIENCE- What motivates you most to organise sustainable events?

CEOs identify brand, trust and reputation as the critical motivating factor for sustainability, with the potential for revenue growth and cost reduction in 2nd place

Brand, trust and reputation – 72%

Revenue growth/cost reduction – 44%

Personal motivation – 42%

Customer demand – 39%

Employee engagement/recruitment – 31%

fact clients are asking
Fact: Clients are asking!
  • CSR Policy
    • Does your company have a Corporate Responsibility policy?
  • Dedicated resources
    • Does your company have a person in charge of the CSR policy?
  • Key Factors
    • Please indicate the most pertinent environmental factors and social factors for your company
  • Reporting
    • Does your company publish a CSR report?
  • Supply Chain Management
    • Please describe your company’s process for implementing CSR standards in its supply chain?

Source: Event Agency RFPs


$9 billion on travel for mission-related business around the world

93,000 federal employees are travelling on any given business day to 8,000 locations

Use 24 million room nights of hotel space

An average hotel purchases more products in a week than 100 families purchase in an entire year?



  • Attendance/Exhibitors
  • Sponsorship
  • Marketing
  • Content
sustainable event measurement tool
Sustainable Event Measurement Tool

Tool provides online, excel, pdf or printable outputs of data:

  • Energy Use
  • Resource Use
  • Carbon Use
  • Waste Creation
  • Water Use
  • What can you do?
  • - International frameworks
  • Case studies
  • Practical steps
  • Resources
international standard for event sustainability iso 20121

Framework for implementing sustainability at events, in venues and for suppliers


  • Recognised way of working
  • Unique communications opportunity
  • Creating efficiencies
International Standard for Event Sustainability (ISO 20121)




global reporting initiative event organiser supplement

Framework for reporting on sustainability for events


  • Recognised framework
  • Increased transparency
  • Unique communications opportunity
Global Reporting InitiativeEvent Organiser Supplement
zurich insurance obvious in hindsight event lucerne

Large European conference

  • Now expanded to 15 events

Self certified to BS 8901

Nominated sustainability champion for each event

Saved 20% of budget

Benchmarked to be able to set SMART targets

Zurich Insurance‘Obvious in Hindsight’ Event, Lucerne
google zeitgeist conference

Wanted to demonstrate they are thought leaders

BS 8901 triallee

Monitored and measured event impact

Created model for future events

Google‘Zeitgeist’ Conference
lloyds tsb

Large corporate event

Keen to make sustainability visible at the event

Flower seed paper menus

Selected sustainable venue

Sourced plants rather than flowers

Donated plants to local women’s project

Lloyds TSB
coca cola inspiration event london
Coca-ColaInspiration Event, London

Sourced venue with sustainability credentials

Biodiversity delegate tour

Healthy food options

Inspirational speakers on sustainability

Organised by sustainable event management company

practical steps

Nominate sustainability champion/group

Offer healthy, local, seasonal menu

Request ideas and solutions from your venue

Provide education for stakeholders

Make sustainability visible

Monitor and measure

Implement a legacy initiative

Create a case study/report to show leadership

Use resources available

Practical steps
where can you learn more

MPI online tool to measure event sustainability: http://mpi.sustainableeventtool.com

  • Positive Impact Events Resources www.positive-impact-events.com
  • Free online tool for event industry to manage waste:http://rmp.WRAP.org.uk
  • Online Tool: www.eventsustainability.com
  • 10 BS8901 Case Studies: http://www.bsigroup.com/en/BSIGroup/Standards-and-Publications/Industry-Sectors/Environment/BS-8901-case-studies/
  • BSI Book ‘Making Events More Sustainable’ by Phil Cumming & Fiona Pelham www.bsigroup.com
  • Meegan Jones’ Book ‘Sustainable Event Management
  • Manchester City Council ‘Green Your Event Guide’


  • London 2012 Sustainable Event Guidelines


  • Global Reporting Initiative G3 Guidelines: www.globalreporting.org
  • GRI Report: www.sustainableeventsltd.com
Where can you learn more?
any questions



Any questions?