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The Death of Privacy: Understanding Internet Risks and Identity Theft in the Digital Age

The internet has radically changed our perceptions of privacy, with tech CEOs like Mark Zuckerberg and Eric Schmidt claiming the age of privacy is over. Social networking sites capitalize on users' personal information for targeted advertising, exposing individuals to identity theft risks. High-profile cases illustrate how devastating identity theft can be, impacting lives financially and emotionally. This article delves into the consequences of sharing personal data online, preventive measures against identity theft, and the future of advertising on the internet.

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The Death of Privacy: Understanding Internet Risks and Identity Theft in the Digital Age

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  1. By JD Large & Edwin Moore

  2. Most People & the Internet Most People The Internet

  3. Internet Technology

  4. We want you here

  5. Ok, Lets Talk

  6. Everybody’s Doing it

  7. All those Advertisements

  8. Privacy? Forbes.com, Bruce Schneier, April 06 10 Facebook Chief Executive, Mark Zuckerberg declared the age of privacy to be over 1 Month Later Google Chief Eric Schmidt expressed a similar statement Many tech CEO’s are saying that the death of privacy has already occurred Social Networking sites make money controlling your information for advertising purposes

  9. Current Agenda/Facebook • http://www.youtube.com/watch?v=OOUtLK315Ss&feature=fvw • http://www.youtube.com/watch?v=2zAlx_stu48&NR=1

  10. Facebook Knows • Users openly give information about their: • Relationship status • Educational background • Age • Sex • Facebook then uses this information to show users ads that will appeal to them • What’s Next? Hyper-local Ads?

  11. Identity Theft

  12. Identity Theft Statistics

  13. Who’s at risk? Allthese people, although A higher risk applies to those with money & status. Doctors, Lawyers, and generally people who spend more

  14. Dr. Crouse • $900,000 in six months spent • $100,000 in attempts to fix finances • Credit score of 780 wiped away • Endless paperwork • $2,300 a week net income to $780.00 biweekly “it really ruined me, it ruined me financially and emotionally.” “it was nasty, I even considered committing suicide”. “it affected me. It affected my livelihood. It affected my whole family.” Marketwatch.com

  15. How to Prevent it

  16. I.D Theft Videos • http://www.youtube.com/watch?v=Q858uJVtpNI&feature=related • http://www.youtube.com/watch?v=Iy5jiYWuNKo

  17. The Big Picture Internet The Internet is like the new Wild West. You need a horse (horse is the knowledge). Here’s Yours

  18. Questions?

  19. References/ In Order • http://www.quitor.com/wp-content/uploads/2009/09/dogs-and-cat.jpg • http://www.wildanimalfightclub.com/Portals/41405/images//grizzly.jpg • Slide 5: Google Pictures • http://www.forbes.com/2010/04/05/google-facebook-twitter-technology-security-10-privacy.html?boxes=Homepagechannels • http://www.youtube.com/watch?v=OOUtLK315Ss&feature=fvw • http://www.youtube.com/watch?v=2zAlx_stu48&NR=1 • http://www.readwriteweb.com/archives/facebook_ads_to_target_you_by_location_and_language.php • http://www.identitytheft.info/victims.aspx • http://www.marketwatch.com/story/the-rise-of-identity-theft-one-mans-nightmare-2010-02-10?pagenumber=2 • http://www.youtube.com/watch?v=Q858uJVtpNI&feature=related • http://www.youtube.com/watch?v=Iy5jiYWuNKo

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