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Agenda VOLTIMUM MARKETING COMMITTEE MEETING

Agenda VOLTIMUM MARKETING COMMITTEE MEETING. Phoenix Contact Limited Halesfield 13 Telford Shropshire TF7 4PG 10:00am Introduction, welcome, apologies & minutes of previous meeting 10:30 Voltimum update 11:00 Review of updated multimedia services

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Agenda VOLTIMUM MARKETING COMMITTEE MEETING

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  1. Agenda VOLTIMUM MARKETING COMMITTEE MEETING Phoenix Contact Limited Halesfield 13 Telford Shropshire TF7 4PG 10:00am Introduction, welcome, apologies & minutes of previous meeting 10:30 Voltimum update 11:00 Review of updated multimedia services 11:30 Update on VoltiNEWS, VoltiBulletin (including feedback form the experts meeting) 12:00 Marketing for next year – promotions and activities 12:30 Discussion - 2000 technical questions – what can we do with these? 13:30 AOB Lunch kindly provided by Phoenix Contact before departure

  2. Registrations to 31/08/2006 Update • Advent calendar • Interbuild

  3. Stand visual

  4. Stand visual

  5. Registrations to 31/08/2006 At end Sept. 2007, Voltimum UK had a database of 72,000 registered users • 2006 was best year ever and we have had an excellent start to 2007. • Search Engines, Edmundsons and trade shows are main source of registrations..

  6. Voltimum’s registered user base – end Sept 2007

  7. Average half a million page views per month.

  8. Pages viewed Total number of pages viewed = 5932896 Target number of users = 2429368

  9. Circulation of Voltimum’s Newsletters grew to 43,498 by Oct 2007 Voltimum’s position in the Media at end 2005 Now in 2nd position in the electrical trade press

  10. Review of updated multimedia services • This year Voltimum will have produced 13 customised VoltiSpecials • 7 of these have contained short bespoke videos • Often first use in a marketing campaign • Thorn international campaign • Thorn international campaign in UK • Thorn international campaign in France

  11. OSRAM Philips M&E Interbuild Draka VoltiSpecials in July,August and September

  12. Voltimum Sweden

  13. On My Desk: A day in the life …..

  14. VoltiTV Mini documentaries Roving Reporter style clips Volt TV's Big Question Product clips

  15. VoltiNEWS stats Month July August September V1 – V2 V1 V1 – V2 Distribution list 45190 – 43302 43964 45256 - 44298 Recipients (1) w/o bounces 43870 – 41506 42117 42694 - 43237 Newsletter opened 9509 – 9372 10002 9383 - 9647 Opening rate (3)/(2) 22% - 23% 24% 22% - 22%

  16. VoltiNEWS stats – Top Art • OSRAM LED training course – Osram • (3030 T&A&M, art in VoltiNEWS + VS)

  17. VoltiNEWS stats – Top Art • New system Delivery smart homes at silly prices – Schneider Electric • 2. (1633 T&A&M, VoltiNEWS, banner)

  18. VoltiNEWS stats – Top Art 1. Xpelair powers ahead with world-class micro turbines – Xpelair 2. (1090 T&A&M, VoltiNEWS,)

  19. VoltiNEWS stats – Top Art • Health and Safety – a switchgear essential – Schneider Electric • (659 T&A&M, VoltiNEWS)

  20. VoltiNEWS stats – Top Art • Legrand’s new catalogue and Part M brochure - Legrand • (620 T&A&M, VoltiNEWS)

  21. Marketing promotions for next year • Electrex • Direct response advertising

  22. Marketing promotions for next year • Electrex? • Direct response advertising

  23. Expert meeting 4th October 2007 • Background to Experts meeting this year and people that attended • VoltiBulletin topics that have been agreed for 2008 • Review the technical questions

  24. Attendees and Agenda 10.00am Welcome Minutes & Actions 10.05am Round-up of Voltimum performance YTD 2007 11.15am Guest Speaker John Ware of IER – 17th Edition update 12.15pm Working Groups – VoltiBULLETIN Topics for 2007 1.00pm LUNCH 1.30pm Feedback from working groups 2.30pm AOB, Dates of next meeting and close

  25. Satellite Mini-sitewww.wiring-regulations.com Proposed Sateliite sites: VoltiNEWS VoltiBULLETIN VoltiTV Counterfeiting Recruitment Intelligent Homes Energy Efficiency

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