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Public Information Preparedness

Public Information Preparedness. Before Disaster strikes. Presented By. Jenny Fulton Chairman HSR-10 PIO Committee Director of Strategic Communications, County of Peoria Shelli Dankoff Sr. Media Relations Specialist OSF Saint Francis Medical Center Hillary Aggertt

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Public Information Preparedness

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  1. Public Information Preparedness Before Disaster strikes

  2. Presented By • Jenny Fulton • Chairman HSR-10 PIO Committee • Director of Strategic Communications, County of Peoria • Shelli Dankoff • Sr. Media Relations Specialist OSF Saint Francis Medical Center • Hillary Aggertt • Health Educator/PIO, Woodford County Health Department

  3. History of PIO Committee - Jenny • What • Why • Who

  4. Initial Preparedness Steps - Jenny • Identify PIOs in community/region • Establish regular meetings • Share contact information • Complete ICS trainings

  5. PIO Committee as Resource - Hillary • Health Department perspective • Balance in a disaster • Importance/Resource

  6. Advanced Preparedness Steps - Jenny • PIO Response Plan • Canned public messages • Notification system • How is committee informed of emergency • Notification of committee members

  7. Joint Information Centers - Jenny • Secure in advance of emergency • Identify: • Requirements • Ideal locations • Potential facilities: churches, government buildings, libraries • Craft outreach letter • Make contact • Sign agreement? • Secure 24 hour contact information • Update contact information annually

  8. PIO Manual - Jenny • Paper/electronic versions • Working document – update often • Include (at minimum) • PIO Response Plan • Canned public messages • Media contact information • JIC locations • PIO Committee member contact information

  9. Trainings - Shelli • ICS 100, 200, 700 • PIO Trainings • Media Trainings • Advanced PIO Training

  10. Exercises - Shelli • Full scale airport exercise: plane crash scenario • 8 PIOs participated • 2 in Emergency Operations Center • Lead PIO & Chief Deputy • 1 Media Liaison on site • 4 in Joint Information Center (JIC) • 1 as exercise evaluator • Utilized CodeRed • Opened JIC • Held mock press conference

  11. Exercises - Shelli • CodeRed Emergency Notification System • Tests PIO Committee contact information • Future: JIC exercise

  12. Challenges • Building credibility (Shelli) • First response agencies • Internally • Beating media to the punch (Hillary) • Emergency Communications Centers • JIC locations – contact information, assets, passwords(Jenny) • Engaging committee membership (Jenny)

  13. Thank you Questions?

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