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SmartPath Marketing Resource Management System

7 Minutes with an Adobe Developer Mike Doernberg on SmartPath Marketing Resource Management Application for Job Management, Workflow, and PDF Review and Approval. Includes SmartPath MMS and AMS for Marketing and Corporate Communications, with benefits like reduced cycle time and competitive differentiation.

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SmartPath Marketing Resource Management System

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Presentation Transcript

  1. 7 Minutes with an Adobe Developer Mike Doernberg

  2. SmartPath • Marketing Resource Management Application • Job Management • Workflow • PDF Review and Approval • 2 Products • SmartPath MMS • SmartPath AMS • Targeted at • Marketing and Corporate Communications • Advertising Agencies

  3. Job Jackets

  4. Documents

  5. Integrated PDF Forms

  6. Schedules

  7. Process Designer

  8. Work Distribution

  9. Reporting

  10. Review & Approval

  11. Review & Approval

  12. Offline Document Approvals

  13. J2EE Technologies

  14. Results • Reduced cycle time • Greater accountability across supply chain • Lower program development costs • Reusable base of marketing information • Competitive differentiation

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