data warehousing supports corporate strategy at first american corporation n.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Data Warehousing Supports Corporate Strategy at First American Corporation PowerPoint Presentation
Download Presentation
Data Warehousing Supports Corporate Strategy at First American Corporation

Loading in 2 Seconds...

play fullscreen
1 / 11

Data Warehousing Supports Corporate Strategy at First American Corporation - PowerPoint PPT Presentation


  • 78 Views
  • Uploaded on

Data Warehousing Supports Corporate Strategy at First American Corporation. Presented To: Dr. Dina Rateb Presented By: Maha Waguih. Strategy Shifted. Realizing the huge losses Fierce competition Shifting from the traditional banking strategy to customer based relationship (TCS).

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Data Warehousing Supports Corporate Strategy at First American Corporation' - katina


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
data warehousing supports corporate strategy at first american corporation

Data Warehousing Supports Corporate Strategy at First American Corporation

Presented To: Dr. Dina Rateb

Presented By: Maha Waguih

strategy shifted
Strategy Shifted
  • Realizing the huge losses
  • Fierce competition
  • Shifting from the traditional banking strategy to customer based relationship (TCS).
phases to adopt the new strategy tcs
Phases to adopt the new strategy (TCS)

1- Redesign business processes

2- Gathering customer information (VISION) (Segmentation)

3- Enhance product line offered (Customize-customers with similar profiles-profitable Products)

4- Consistent quality service (loyalty)

5- Distribution channels

vision implementation
VISION Implementation
  • The data warehouse VISION contains customer info, product profitability and distribution revenues and costs.
  • In house built VISION:

1- size and complexity

2- lack of experience

vision implementation1
Vision Implementation
  • Outsourcing:

1- NCR consultants, hardware and software.

2- Started developing formulas.

3- Building data warehouse platform to accommodate for up to 2 million accounts

vision implementation2
VISION Implementation

4- Data can be analyzed by the line of business or by personal accounts.

5- Irregularities in the data

6- Manage and control data and automate processes

7- Key people leave the IT group (bonuses by FAC)

transformation impact
Transformation Impact
  • Predicting customer actions
  • Transforming the technology infrastructure and the business processes
  • creating a competitive edge among competitors
reasons for fac success
Reasons for FAC Success
  • Integration of:

1- Business Strategy

A-Organizational Culture (innovation- accept the change)

B- Organizational Structure: allocating resource

2- Organizational Infrastructure

Creating a Vision

reasons for fac success1
Reasons For FAC Success

3- IT infrastructure:

A- recognize their weakness in the in house built, so they resorted to outsourcing (offering technical skills)

B- Understand the business processes and the business requirements

reasons for fac success2
Reasons for FAC Success

4- IT strategy:

Incentives to keep key IT people