1 / 12

Comprehensive Guide to Qualitative Data Analysis

This chapter provides key ideas, steps, and techniques for conducting qualitative data analysis. It covers preparing and organizing data, exploring and describing themes, interpreting and representing findings, and validating accuracy. The process includes coding, reading through data, preparing data, exploring, describing themes, reporting findings, providing visual data displays, and interpreting and validating findings.

katharinet
Download Presentation

Comprehensive Guide to Qualitative Data Analysis

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Chapter 9 Qualitative Data Analysis and Interpretation Dr. Bill Bauer l

  2. Key Ideas • Prepare and organize the data for analysis • Explore the data • Describe and develop the themes from the data • Represent and report the findings • Interpret the findings • Validate the accuracy and credibility of the findings l

  3. The Qualitative Process of Data Analysis Codes the Text for Description to be Used in the Research Report Codes the Text for Description to be Used in the Research Report The Researcher Codes the Data (i.e., locates text segments and assigns a code to label them) Interactive Simultaneous The Researcher Reads Through Data ( i.e., obtains general sense of material) The Researcher Prepares Data for analysis ( e.g., transcribes fieldnotes) The Researcher Collects Data (i.e., a text file, such as fieldnotes, transcriptions, optically scanned material) l

  4. Prepare and Organize the Data • Develop a matrix or table of sources that can be used to organize the material • Organize material by type • Keep duplicate copies of materials • Transcribe data • Prepare data for hand or computer analysis l

  5. Explore Data • Obtain a general sense of the data by performing a preliminary exploratory analysis • Memo ideas • Think about the organization of the data • Consider whether more data are needed l

  6. A Visual Model of the Coding Process in Qualitative Research Reduce Overlap and redundancy of codes Collapse codes into themes Initially read through data Divide text into segments of information Label segments of information with codes Many Pages of Text Many Segments of Text Codes reduced to 20 30-40 codes Reduce Codes to 5-7 Themes l

  7. Describe the Setting and Develop Themes • Themes address the major research questions • Procedures • Code text (or image) data • Develop a description from the data • Define themes from the data • Connect and interpret themes l

  8. Report and Represent Finding: Constructing Narratives • Identify dialogue that supports themes • Look for dialogue in the participants’ native language • Use metaphors and analogies l

  9. Report and Represent Finding: Constructing Narratives • Collect quotes • Identify vivid data that describes an individual, event, or activity • Identify tensions and contradictions in individual experiences l

  10. Report and Represent Finding: Providing Visual Data Displays • Create a visual image of the information in a “comparison” table • Depict physical layout of the setting • Describe personal or demographic information for each person or site l

  11. Interpret Findings • Interpretation is not neutral • Personally reflect about the meaning of the data • Compare and contrast personal viewpoints with the literature • Address limitations of the study • Make suggestions for future research l

  12. Validating the Accuracy of the Findings • Member checking: Members check the accuracy of the account • Triangulation: Using corroborating evidence • External: Hiring the services of an individual outside the study to review the study l

More Related