1 / 7

Optimizing Email Marketing for Mobile Users

Learn the differences between traditional HTML email code and flexible formats, explore dealing with mobile users, and enhance your email marketing strategy. Discover how to adapt to various email clients. Get tips and tricks for effective mobile-friendly design.

kat
Download Presentation

Optimizing Email Marketing for Mobile Users

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Dealing with mobile users

  2. Traditional HTML E-mail Code <table width="700" border="0" align="center" cellpadding="0" cellspacing="0"> <trvalign="top"> <td><imgsrc="http://www.ursinus.edu/NetCommunity/view.image?id=2225" width="700" height="130"></td></tr> </table> <table width="700" border="1" align="center" cellpadding="5" cellspacing="0" bordercolor="#660000"> <trvalign="top"> <td><p style="font-family: Verdana, Geneva, sans-serif; font-weight: bold; color: #661A24; text-align: right; font-size: 16px;">October 17, 2011</p> <p style="font-family: Verdana, Geneva, sans-serif; color: #000000; font-size: 13px;“>Welcome to this week's UC-Link, an e-mail update of Ursinus College news and events. Submissions must be received by Thursday the week before the event. </p></td></tr>

  3. E-mail in desktop client (Microsoft Outlook) vs. E-mail on smartphone (iPhone 4S)

  4. Traditional vs. flexible format

  5. Flexible HTML E-mail Code <div style="width: 100%; max-width: 700px; margin: 0 auto 0 auto;"> <imgsrc="http://events.ursinus.edu/img/uc-link.jpg" alt="Ursinus College" style="width: 100%; max-width: 700px; margin: 0 auto 0 auto;" /><br /> <p style="font-family: Verdana, Geneva, sans-serif; font-weight: bold; color: #3a4972; text-align: right; text-decoration: none; font-size: 125%;"><a style="text-decoration: none; color: #3a4972;" href="http://www.ursinus.edu/">January 23, 2012</a></p> <p style="font-family: Verdana, Geneva, sans-serif; color: #000000;">Welcome to the latest issue of UC-Link. Please use our online forms to list upcoming eventstothe campus community.</p>

  6. Dealing with Outlook <!--[if gtemso 9]> <table width="700"><tr><td><![endif]--> Body of e-mail… <!--[if gtemso 9]></td></tr></table><![endif]-->

  7. Hiding Date Links <a style="text-decoration: none; color: #3a4972;" href="http://www.ursinus.edu/">January 23, 2012</a>

More Related